Philosophy Meets the Social Sciences: The Nature of Humanity in the Public Arena

Journal of Mass Media Ethics 16 (2-3):99-120 (2001)

Abstract
Using a base of philosophical athropology, this article suggests that an ethical analysis of persuasion must include not just the logic human response, but culture and experience as well. The authors propose potential maxims for ethical behavior in advertising and public relations and applies them to two case studies, political advertising and the Bridgestone/Firestone controversy.
Keywords No keywords specified (fix it)
Categories (categorize this paper)
DOI 10.1207/S15327728JMME1602&3_3
Options
Edit this record
Mark as duplicate
Export citation
Find it on Scholar
Request removal from index
Revision history

Download options

Our Archive


Upload a copy of this paper     Check publisher's policy     Papers currently archived: 39,024
Through your library

References found in this work BETA

A Mathematical Theory of Communication.Claude E. Shannon - 1948 - Bell System Technical Journal 27:379–423.
Poetry, Language, Thought.Martin Heidegger - 1971 - Journal of Aesthetics and Art Criticism 31 (1):117-123.

View all 38 references / Add more references

Citations of this work BETA

No citations found.

Add more citations

Similar books and articles

The Ideology of the Arena.Erik Gunderson - 1996 - Classical Antiquity 15 (1):113-151.
Felsefe Tarihinde “Kamusal Alan”.Nazile Kalaycı - 2008 - Felsefe Tartismalari 41:1-32.
On the Postmodern Educational Idea of Humanity.Yan-Ling Liang & la-Jiang Jia - 2005 - Philosophy of the Social Sciences 35 (4):11-14.
Life and Politics After Humanity: A Map for Newcomers.Roberto Farneti - 2008 - Philosophy and Social Criticism 34 (5):499-513.
Defending Laws in the Social Sciences.Harold Kincaid - 1990 - Philosophy of the Social Sciences 20 (1):56?83.
Humanity in Nature: Toward a Fresh Approach.Barbara Currier Bell - 1981 - Environmental Ethics 3 (3):245-257.

Analytics

Added to PP index
2009-01-28

Total views
21 ( #348,775 of 2,319,707 )

Recent downloads (6 months)
10 ( #104,594 of 2,319,707 )

How can I increase my downloads?

Monthly downloads

My notes

Sign in to use this feature