Abstract

This paper deals with the ethical perceptions of business people and the current state of business ethics in east China. After surveying 800 business people in 59 enterprises and interviewing 42 chief executive officers, chairs and senior managers among them, thefollowing conclusions can be drawn: First of all, business ethics has become a new and popular topic in east China. Second, quite a lotof business people are pessimistic about the ethical standards of their superiors and co-workers, and about the ethical climate of theirenterprises. Third, more and more business leaders begin to realize the importance of business ethics. Finally, in east China, theestablishment of the market economy and the improvement of business ethics will depend on each other. In short, business peoplein east China have various ethical perceptions, and the current state of business ethics in east China is also complex and changeable.