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  1. Ulysses and the Sirens: Studies in Rationality and Irrationality.Jon Elster - 1979 - Tijdschrift Voor Filosofie 48 (4):650-651.
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  • “Yes, but This Other One Looks Better/Works Better”: How Do Consumers Respond to Trade-Offs Between Sustainability and Other Valued Attributes?Michael G. Luchs & Minu Kumar - 2017 - Journal of Business Ethics 140 (3):567-584.
    Consumers are increasingly facing product evaluation and choice situations that include information about product sustainability, i.e., information about a product’s relative environmental and social impact. In many cases, consumers have to make decisions that involve a trade-off between product sustainability and other valued product attributes. Similarly, product and marketing managers need to make decisions that reflect how consumers will respond to different trade-off scenarios. In the current research, we study consumer responses across two different possible trade-off scenarios: one in which (...)
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  • Corporate Cooptation of Organic and Fair Trade Standards.Daniel Jaffee & Philip H. Howard - 2010 - Agriculture and Human Values 27 (4):387-399.
    Recent years have seen a substantial increase in alternative agrifood initiatives that attempt to use the market to curtail the negative social and environmental effects of production and trade in a globalized food system. These alternatives pose a challenge to capital accumulation and the externalization of environmental costs by large agribusiness, trading and retail firms. Yet the success of these alternatives also makes them an inviting target for corporate participation. This article examines these dynamics through a case study of the (...)
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  • Does Having an Ethical Brand Matter? The Influence of Consumer Perceived Ethicality on Trust, Affect and Loyalty.Jatinder J. Singh, Oriol Iglesias & Joan Manel Batista-Foguet - 2012 - Journal of Business Ethics 111 (4):541-549.
    The recent rise in ethical consumerism has seen increasing numbers of corporate brands project a socially responsible and ethical image. But does having a corporate brand that is perceived to be ethical have any influence on outcome variables of interest for its product brands? This study analyzes the relationship between perceived ethicality at a corporate level, and brand trust, brand affect and brand loyalty at a product level. A theoretical framework with hypothesized relationships is developed and tested in order to (...)
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  • A Perspective on Judgment and Choice: Mapping Bounded Rationality.Daniel Kahneman - 2003 - American Psychologist 58 (9):697.
     
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  • Consumer Ethics Research: Review, Synthesis and Suggestions for the Future. [REVIEW]Scott J. Vitell - 2003 - Journal of Business Ethics 43 (1-2):33 - 47.
    This manuscript reviews and synthesizes most of the major research studies in the area of consumer ethics that have appeared since 1990. It examines both conceptual and empirical works with an objective of encouraging researchers to pursue research in the consumer ethics area. Toward this end, the paper also suggests directions for future research.
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  • The Ethical Attribute Stigma: Understanding When Ethical Attributes Improve Consumer Responses to Product Evaluations.H. Onur Bodur, Ting Gao & Bianca Grohmann - 2014 - Journal of Business Ethics 122 (1):167-177.
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