10 found
  1. “Why Don’T Consumers Care About CSR?”: A Qualitative Study Exploring the Role of CSR in Consumption Decisions. [REVIEW]Magdalena Öberseder, Bodo B. Schlegelmilch & Verena Gruber - 2011 - Journal of Business Ethics 104 (4):449-460.
    There is an unresolved paradox concerning the role of corporate social responsibility (CSR) in consumer behavior. On the one hand, consumers demand more and more CSR information from corporations. On the other hand, research indicates a considerable gap between consumers’ apparent interest in CSR and the limited role of CSR in purchase behavior. This article attempts to shed light on this paradox by drawing on qualitative data from in-depth interviews. The findings show that the evaluation of CSR initiatives is a (...)
    Direct download (7 more)  
    Export citation  
    Bookmark   26 citations  
  2. Half a Century of Marketing Ethics: Shifting Perspectives and Emerging Trends.Bodo B. Schlegelmilch & Magdalena Öberseder - 2010 - Journal of Business Ethics 93 (1):1-19.
    Faced with an ever-growing number of ethical marketing issues and uncertainty about the impact of specialized ethics journals, researchers are struggling to keep abreast of developments in the field. In order to address these challenges, our paper provides a comprehensive review of the literature on marketing ethics over almost 50 years, offers a citation analysis and develops a unique marketing ethics impact factor (MEIF). We contribute to the field in three important ways. First, we present a state-of-the-art picture of marketing (...)
    Direct download (4 more)  
    Export citation  
    Bookmark   25 citations  
  3.  37
    Measuring Unethical Consumer Behavior Across Four Countries.Vince W. Mitchell, George Balabanis, Bodo B. Schlegelmilch & T. Bettina Cornwell - 2009 - Journal of Business Ethics 88 (2):395-412.
    The huge amounts spent on store security and crime prevention worldwide, not only costs international businesses, but also amounts to a hidden tax on those law-binding consumers who bear higher prices. Most previous research has focused on shoplifting and ignored many other ways in which consumers cheat businesses. Using a hybrid of both qualitative research and survey approaches in four countries, an index of 37 activities was developed to examine consumers’ unethical activities across UK, US, France, and Austria. The findings (...)
    Direct download (5 more)  
    Export citation  
    Bookmark   16 citations  
  4. Marketing Ethics: An International Perspective.Bodo B. Schlegelmilch - 1998 - International Thomson Business Press.
    pt. I. Fundamentals of marketing ethics -- pt. II. Ethics in international marketing practice : cases -- pt. III. Readings in international marketing ethics -- pt. IV. Business ethics resources.
    Direct download  
    Export citation  
    Bookmark   14 citations  
  5.  28
    How Techniques of Neutralization Legitimize Norm- and Attitude-Inconsistent Consumer Behavior.Verena Gruber & Bodo B. Schlegelmilch - 2014 - Journal of Business Ethics 121 (1):1-17.
    In accordance with societal norms and values, consumers readily indicate their positive attitudes toward sustainability. However, they hardly take sustainability into account when engaging in exchange relationships with companies. To shed light on this paradox, this paper investigates whether defense mechanisms and the more specific concept of neutralization techniques can explain the discrepancy between societal norms and actual behavior. A multi-method qualitative research design provides rich insights into consumers’ underlying cognitive processes and how they make sense of their attitude–behavior divergences. (...)
    Direct download (4 more)  
    Export citation  
    Bookmark   10 citations  
  6.  27
    Corporate Institutionalization of Ethics in the United States and Great Britain.Diana C. Robertson & Bodo B. Schlegelmilch - 1993 - Journal of Business Ethics 12 (4):301-312.
    This paper compares the results of large-scale U.S. and U.K. surveys designed to identify managers' major ethical concerns and to investigate how firms are formulating and communicating ethics policies responsive to these concerns.Our findings indicate some important differences between U.S. and U.K. firms in perceptions of what are important ethical issues, in the means used to communicate ethics policies, and in the issues addressed in ethics policies and employee training. U.K. companies tend to be more likely to communicate ethics policies (...)
    Direct download (4 more)  
    Export citation  
    Bookmark   18 citations  
  7.  37
    Measuring Consumers' Ethical Position in Austria, Britain, Brunei, Hong Kong, and USA.Charles C. Cui, Vince Mitchell, Bodo B. Schlegelmilch & Bettina Cornwell - 2005 - Journal of Business Ethics 62 (1):57 - 71.
    Previous studies have found Forsyth’s Ethical Position Questionnaire (EPQ) to vary between countries, but none has made a systematic evaluation of its psychometric properties across consumers from many countries. Using confirmatory factor analysis and multi-group LISREL analysis, this paper explores the factor structure of the EPQ and the measurement equivalence in five societies: Austria, Britain, Brunei, Hong Kong and USA. The results suggest that the modified scale, measuring idealism and relativism, was applicable in all five societies. Equivalence was found across (...)
    Direct download (4 more)  
    Export citation  
    Bookmark   13 citations  
  8.  46
    Consumers’ Perceptions of Corporate Social Responsibility: Scale Development and Validation.Magdalena Öberseder, Bodo B. Schlegelmilch, Patrick E. Murphy & Verena Gruber - 2014 - Journal of Business Ethics 124 (1):101-115.
    Researchers and companies are paying increasing attention to corporate social responsibility programs and the reaction to them by consumers. Despite such corporate efforts and an expanding literature exploring consumers’ response to CSR, it remains unclear how consumers perceive CSR and which “Gestalt” consumers have in mind when considering CSR. Academics and managers lack a tool for measuring consumers’ perceptions of CSR. This research explores CPCSR and develops a measurement model. Based on qualitative data from interviews with managers and consumers, the (...)
    Direct download (3 more)  
    Export citation  
    Bookmark   5 citations  
  9.  19
    FOCUS: Key Issues in Ethical Investment.Marc Cooper & Bodo B. Schlegelmilch - 1993 - Business Ethics: A European Review 2 (4):213-227.
    Direct download  
    Export citation  
    Bookmark   12 citations  
  10.  30
    FOCUS: Key Issues in Ethical Investment.Marc Cooper & Bodo B. Schlegelmilch - 1993 - Business Ethics, the Environment and Responsibility 2 (4):213–227.