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    The American Marketing Association Code of Ethics: Instructions for Marketers. [REVIEW]Edward J. O'Boyle & Lyndon E. Dawson - 1992 - Journal of Business Ethics 11 (12):921 - 932.
    This article addresses the two main obstacles — ignorance and conflict — that block the pathway to ethically proper conduct, both generally in business and specifically in marketing. It begins with a brief examination of theories of the moral good which emphasizes the Greco-Roman humanistic tradition and the Judeo-Christian religious tradition. A professional code of ethics, such as the code of the American Marketing Association, is meaningful only if human beings are regarded as making moral judgments that, objectively speaking, are (...)
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    An Ethical Decision-Making Process for Computing Professionals.Edward J. O'Boyle - 2002 - Ethics and Information Technology 4 (4):267-277.
    Our comments focus on the ACMCode of Ethics and situate the Code within ageneral ethical decision-making process tospecify the five steps which logically precedehuman action in ethical matters and determinethat action, and the individual differencetraits in these five steps which bear upon theresolution of an ethical problem and lead tomorally responsible action. Our main purpose isto present a cognitive moral processing modelwhich computing professionals can use to betterunderstand their professional rights andduties. It is clear that the Code providessubstantial guidance in (...)
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  3. International Journal of Ethics ISSN 1535-4776 Volume 4 Number 2, Pp. 179-198© 2004 Nova Science Publishers, Inc.Edward J. O'Boyle & Lyndon E. Dawson Jr - 2004 - International Journal of Ethics: Ije 4:179.
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