6 found
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Janet L. Borgerson [6]Janet Louise Borgerson [1]
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Janet Borgerson
DePaul University
Janet Borgerson
Rochester Institute of Technology
  1. On the Harmony of Feminist Ethics and Business Ethics.Janet L. Borgerson - 2007 - Business and Society Review 112 (4):477-509.
    If business requires ethical solutions that are viable in the liminal landscape between concepts and corporate office, then business ethics and corporate social responsibility should offer tools that can survive the trek, that flourish in this well-traveled, but often unarticulated, environment. Indeed, feminist ethics produces, accesses, and engages such tools. However, work in BE and CSR consistently conflates feminist ethics and feminine ethics and care ethics. I offer clarification and invoke the analytic power of three feminist ethicists 'in action' whose (...)
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  2. Corporate Communication, Ethics, and Operational Identity: A Case Study of Benetton.Janet L. Borgerson, Jonathan E. Schroeder, Martin Escudero Magnusson & Frank Magnusson - 2009 - Business Ethics 18 (3):209-223.
    This article investigates conceptual and strategic relationships between corporate identity, organizational identity and ethics, utilizing the Benetton Corporation as an illustrative case study. Although much attention has been given to visual aspects of Benetton's renowned ethical brand building efforts, few studies have looked at how Benetton's employees, retail environments and trade events express ethical aspects of their well-known corporate identity. A multi-method case study, including interviews at retail outlets and trade events, sheds light on several important yet under-studied components of (...)
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  3.  36
    Corporate Communication, Ethics, and Operational Identity: A Case Study of Benetton.Janet L. Borgerson, Jonathan E. Schroeder, Martin Escudero Magnusson & Frank Magnusson - 2009 - Business Ethics: A European Review 18 (3):209-223.
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  4.  33
    Living Proof.Janet L. Borgerson - 2008 - Clr James Journal 14 (1):269-283.
  5.  3
    Living Proof: Reflections on Irreplaceability.Janet L. Borgerson - 2008 - Clr James Journal 14 (1):269-283.
  6.  5
    Making Skin Visible: How Consumer Culture Imagery Commodifies Identity.Jonathan E. Schroeder & Janet L. Borgerson - 2018 - Body and Society 24 (1-2):103-136.
    Human skin, photography, and consumer culture combine to produce striking images designed to promote visions of the good life. Branding and marketing imagery mobilize skin to resonate and communicate with consumers, which influences the meaning-making possibilities of skin more broadly. Representations of skin in consumer culture, including marketing communications, are anything but ‘blank’ backgrounds or ‘neutral’ meaning spaces. We analyse how skin ‘appears’ to work, and how its appearance in consumer culture imagery reveals ideological and pedagogical aspects of skin. Building (...)
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