Results for 'KHosro Zafarnavaee'

4 found
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  1. Marketing Communications and Corporate Social Responsibility (Csr): Marriage of Convenience or Shotgun Wedding? [REVIEW]Khosro S. Jahdi & Gaye Acikdilli - 2009 - Journal of Business Ethics 88 (1):103 - 113.
    This paper aims to examine the role(s) that the various vehicles of marketing communications can play with respect to communicating, publicising and highlighting organisational CSR policies to its various stakeholders. It will further endeavour to evaluate the impact of such communications on an organisation's corporate reputation and brand image. The proliferation of unsubstantiated ethical claims and so-called 'green washing' by some companies has resulted in increasing consumer cynicism and mistrust. This has made the task of communicating with, and more importantly (...)
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    Marketing Communications and Corporate Social Responsibility : Marriage of Convenience or Shotgun Wedding?Khosro S. Jahdi & Gaye Acikdilli - 2009 - Journal of Business Ethics 88 (1):103-113.
    This paper aims to examine the role that the various vehicles of marketing communications can play with respect to communicating, publicising and highlighting organisational CSR policies to its various stakeholders. It will further endeavour to evaluate the impact of such communications on an organisation's corporate reputation and brand image. The proliferation of unsubstantiated ethical claims and so-called 'green washing' by some companies has resulted in increasing consumer cynicism and mistrust. This has made the task of communicating with, and more importantly (...)
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    Ancient Commentries on Aristotle Priscian: Answers to King Khosroes of Persia_ _, Edited by Richard Sorabji—Michael Griffin.Menahem Luz - 2017 - International Journal of the Platonic Tradition 11 (2):234-236.
  4.  9
    Is the SAPS II Score Valid in Surgical Intensive Care Unit Patients?Yasser Sakr, Juliana Marques, Stefan Mortsch, Matheus Demarchi Gonsalves, Khosro Hekmat, Bjorn Kabisch, Matthias Kohl & Konrad Reinhart - 2012 - Journal of Evaluation in Clinical Practice 18 (2):231-237.