126 found
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M. R. Hyman [110]Michael R. Hyman [11]Mikell Hyman [2]M. Hyman [2]
Mike Hyman [1]Marian Hyman [1]
See also
Michael R. Hyman
New Mexico State University
Megan Hyman
Bloomsburg University
  1. Anti-Consumption: An Overview and Research Agenda.M. S. W. Lee, K. V. Fernandez & M. R. Hyman - 2009 - Journal of Business Research 62 (2):145--147.
    This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anticonsumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.
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  2.  34
    The Development of a Virtue Ethics Scale.Kevin J. Shanahan & Michael R. Hyman - 2003 - Journal of Business Ethics 42 (2):197 - 208.
    Drawing on conceptual works by Murphy (1999) and Solomon (1999), we develop a virtue ethics scale. Other ethics scales, which are grounded in deontological and teleological principles, may be used to classify people according to their beliefs about (1) the criteria they use to make ethical decisions, or (2) the ethicality of those decisions. We suggest augmenting these scales with our virtue ethics scale, which may be used to classify people according to their beliefs about the virtuous qualities of businesspeople.
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  3. Research on Advertising Ethics: Past, Present, and Future.M. R. Hyman, R. Tansey & J. W. Clark - forthcoming - Journal of Advertising:5--15.
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  4.  39
    Responsible Ads: A Workable Ideal.M. Hyman - 2009 - Journal of Business Ethics 87 (2):199-210.
    Although the societal advantages of responsible advertising are self-evident, no detailed vision of responsible ads exists. Without this vision, stakeholders have no framework for identifying, preventing, and remedying non-conforming ads. To address this problem, the four basic properties of responsible ads – consistent with an everyday-language, business-oriented definition of responsibility and the assumption that ads are not inherently bad – are posited. Then, the best milieu for creating such ads is identified.
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  5.  68
    The Ethics of Psychoactive Ads.Michael R. Hyman & Richard Tansey - 1990 - Journal of Business Ethics 9 (2):105 - 114.
    Many of today's ads work by arousing the viewer's emotions. Although emotion-arousing ads are widely used and are commonly thought to be effective, their careless use produces a side-effect: the psychoactive ad. A psychoactive ad is any emotion-arousing ad that can cause a meaningful, well-defined group of viewers to feel extremely anxious, to feel hostile toward others, or to feel a loss of self-esteem. We argue that, because some ill-conceived psychoactive ads can cause harm, ethical issues must arise during their (...)
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  6.  38
    On Measuring Ethical Judgments.Robert Skipper & Michael R. Hyman - 1993 - Journal of Business Ethics 12 (7):535 - 545.
    We critique a series of recent papers in which Reidenbach and Robin developed a multidimensional ethics scale. Our critique raises four problems for the scale. First, it is not clear what the scale measures. Second, the semantic differential items used in the scale seem problematic. Third, the scale omits several important ethical rationales. Finally, no caveats accompany the scale to alert managers about its proper and improper use.
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  7.  36
    Ethical Antecedents of Cheating Intentions: Evidence of Mediation. [REVIEW]Jeremy J. Sierra & Michael R. Hyman - 2008 - Journal of Academic Ethics 6 (1):51--66.
    Although the pedagogy literature indicates significant relationships between cheating intentions and both personal and situational factors, no published research has examined the joint effect of personal moral philosophy and perceived moral intensity components on students’ cheating intentions. Hence, a structural equation model that relates magnitude of consequences, relativism, and idealism to willingness to cheat, is developed and tested. Using data from undergraduate business students, the empirical results provide insight into these relationships and evidence of mediation for magnitude of consequences on (...)
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  8.  28
    Confucian/Chopsticks Marketing.Kim-Shyan Fam, Zhilin Yang & Mike Hyman - 2009 - Journal of Business Ethics 88 (3):393-397.
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  9.  18
    Deconstructing Subtle Racist Imagery in Television Ads.Haseeb A. Shabbir, Michael R. Hyman, Jon Reast & Dayananda Palihawadana - 2014 - Journal of Business Ethics 123 (3):421-436.
    Although ads with subtle racist imagery can reinforce negative stereotypes, advertisers can eliminate this problem. After a brief overview of predominantly U.S.-based research on the racial mix of models/actors in ads, a theoretical framework for unmasking subtle racial bias is provided and dimensional qualitative research is introduced as a method for identifying and rectifying such ad imagery. Results of a DQR-based study of 622 U.K. television ads with at least one Black actor indicate subtle racially biased imagery now supersedes overt (...)
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  10.  17
    The Volitionist's Manifesto.Michael R. Hyman & Catharine M. Curran - 2000 - Journal of Business Ethics 23 (3):323 - 337.
    Many popular business strategies, such as re-engineering, core competency, and value engineering, may achieve short-term profits by antagonizing workers and alienating customers. We contend that self-actualized companies must create an ethical business environment grounded in three ethical principles. To suggest these principles, which characterize all "volitionist companies", we first review two typical problems and the questionable ways that some companies resolved them. Then, we discuss these principles and compare "volitionism" to three well- known normative ethical theories. Finally, we show that (...)
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  11. Program-Length Commercials and Host Selling by the WWF.K. J. Shanahan & M. R. Hyman - 2001 - Business and Society Review 106 (4):379--393.
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  12. Review of Literature--Future Research Suggestions: Private Label Brands: Benefits, Success Factors and Future Research. [REVIEW]M. R. Hyman, D. A. Kopf & D. Lee - 2009 - Journal of Brand Management 17 (5):368--389.
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  13.  16
    Advertising: Questioning Common Complaints.Michael R. Hyman & Robert Skipper - 1993 - Business Ethics 2 (2):87–93.
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  14.  16
    Advertising: Questioning Common Complaints.Michael R. Hyman & Robert Skipper - 1993 - Business Ethics: A European Review 2 (2):87-93.
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  15. Children's Influence on Consumption-Related Decisions in Single-Mother Families: A Review and Research Agenda.S. R. Chaudhury & M. R. Hyman - forthcoming - Philosophical Explorations.
    Although social scientists have identified diverse behavioral patterns among children from dissimilarly structured families, marketing scholars have progressed little in relating family structure to consumption-related decisions. In particular, the roles played by members of single-mother families—which may include live-in grandparents, mother’s unmarried partner, and step-father with or without step-sibling(s)—may affect children’s influence on consumption-related decisions. For example, to offset a parental authority dynamic introduced by a new stepfather, the work-related constraints imposed on a breadwinning mother, or the imposition of adult-level (...)
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  16. Adjusting Prices for Externalities.S. Conner & M. R. Hyman - forthcoming - Readings and Cases in Sustainability Marketing.
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  17. Creating a Values-Driven Organization.S. D. Conte, M. R. Hyman & D. M. Astolfi - forthcoming - Rights, Relationships, and Responsibilities:295--316.
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  18. Children and Advertising: The Influence of Cognitive Development Models on Research Questions and Results.C. Curran & M. R. Hyman - forthcoming - Philosophical Explorations.
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  19. Ensuring Best-Fitting Faculty Hires.C. M. Curran & M. R. Hyman - 2000 - Marketing Education Review 10 (2):69--81.
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  20. Ensuring Fit in Faculty Hiring.C. Curran & M. R. Hyman - 1999 - American Marketing Association Winter Educators’ Conference Proceedings 10:31.
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  21. Shaping Harmonious Marketing Departments.C. Curran, M. R. Hyman & K. Shanahan - forthcoming - Philosophical Explorations.
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  22. Selling to Newly Emerging Markets.C. M. Curran & M. R. Hyman - 2001 - Academy of Marketing Science. Journal 29 (3):324.
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  23. The Antitrust Implications of Relationship Marketing.R. J. Fontenot & M. R. Hyman - 2004 - Journal of Business Research 57 (11):1211--1221.
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  24. The Legal Implications of Relationship Marketing.R. Fontenot & M. R. Hyman - forthcoming - Philosophical Explorations.
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  25. Reducing Reluctance to Transfer.B. D. Gelb & M. R. Hyman - 1987 - Business Horizons 30 (2):39--43.
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  26. A Laboratory Study of Different Corrective Advertising Claims.K. D. Hankel & M. R. Hyman - forthcoming - Philosophical Explorations.
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  27. The Relationship Between Task Complexity and Information Search: The Role of Self-Efficacy.J. Hu, B. A. Huhmann & M. R. Hyman - 2007 - Psychology and Marketing 24 (3):253--270.
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  28. Adapting a Microcomputer Marketing Game for Laboratory-Based Research in Marketing Decision Support Systems.M. R. Hyman - forthcoming - Philosophical Explorations.
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  29. A Critique and Revision of the Multidimensional Ethics Scale.M. R. Hyman - 1996 - Journal of Empirical Generalisations in Marketing Science 1 (1):1--35.
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  30. Advertising Ethics: It's More Than Avoiding Deception and Protecting Children.M. R. Hyman - forthcoming - Advertising Research:253--268.
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  31. An Enlightened Way to Curb Piracy of Digitalized Intellectual Property.M. R. Hyman & K. J. Shanahan - forthcoming - B> Quest.
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  32. Assessing Faculty Beliefs About the Importance of Various Marketing Job Skills.M. R. Hyman & J. Hu - 2005 - Journal of Education for Business 81 (2):105--110.
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  33. A Provider-Cost/Patron-Effort Schema for Classifying Products.M. R. Hyman, V. M. Sharma & P. Krishnamurthy - 1995 - Journal of the Academy of Marketing Science 23 (1):15--25.
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  34. Advertising: Questioning Common Criticisms.M. R. Hyman & R. B. Skipper - forthcoming - Business Ethics.
     
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  35. A Rapprochement Between Advertisers and Jungians.M. R. Hyman & R. Tansey - 1991 - Current Issues and Research in Advertising 13:105--123.
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  36. A Suggested Approach for Reducing Large Ordinally Scaled Data Sets Without Sacrificing Reliability and Validity.M. R. Hyman - forthcoming - Philosophical Explorations.
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  37. Adjusting Self-Reported Attitudinal Data for Mischievous Respondents.M. R. Hyman & J. J. Sierra - forthcoming - Philosophical Explorations.
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  38. A Study of Geographic Mobility and Motility as They Relate to Marketing.M. R. Hyman - 1988 - Dissertation, Purdue University
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  39. A Tribute, an Old Challenge Revisited, and an Amplification.M. R. Hyman - forthcoming - Legends of Marketing:251--266.
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  40. Augmenting the Household Affluence Construct.M. R. Hyman, G. Ganesh & S. McQuitty - 2002 - Journal of Marketing Theory and Practice 10 (3):13--32.
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  41. Coping with Time/Effort-Stingy Students.M. R. Hyman & S. D. Conte - 2002 - Marketing Education Quarterly 1.
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  42. Deception in Advertising: A Proposed Complex of Definitions for Researchers, Lawyers, and Regulators.M. R. Hyman - 1990 - International Journal of Advertising 9 (3):259--270.
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  43. Ethical Codes Are Not Enough.M. R. Hyman, R. Skipper & R. Tansey - 1990 - Business Horizons 33 (2):15--22.
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  44. Faculty Beliefs About Skills Required for Marketing Jobs.M. R. Hyman - 2004 - 2004 Ama Winter Educators’ Conference 15:18.
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  45. International Business Research: A Retrospective.M. R. Hyman, Z. Yang, K. S. Fam & A. W. Stratemeyer - 2008 - Open Business Journal 1:67--95.
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  46. International Marketing Serials: A Retrospective.M. R. Hyman & Z. Yang - 2001 - International Marketing Review 18 (6):667--718.
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  47. InterNet Romances: They Can Succeed.M. R. Hyman - 1994 - Electronic Journal of Virtual Culture 2.
  48. Idolizing Sport Celebrities: A Gateway to Psychopathology?M. R. Hyman & J. J. Sierra - 2010 - Young Consumers 11 (3):226--238.
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  49. " Just" Companies Don't Fail.M. R. Hyman & A. A. Blum - 1995 - Business and Society Review:48--50.
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  50. Manuscript Doctoring, Code Blue Research, and the Resuscitation Decision.M. R. Hyman - 2001 - Marketing Educator 19.
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1 — 50 / 126