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Michael R. Hyman
New Mexico State University
  1. Anti-Consumption: An Overview and Research Agenda.M. S. W. Lee, K. V. Fernandez & M. R. Hyman - 2009 - Journal of Business Research 62 (2):145--147.
    This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anticonsumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.
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  2. Research on Advertising Ethics: Past, Present, and Future.M. R. Hyman, R. Tansey & J. W. Clark - forthcoming - Journal of Advertising:5--15.
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  3. Program-Length Commercials and Host Selling by the WWF.K. J. Shanahan & M. R. Hyman - 2001 - Business and Society Review 106 (4):379--393.
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  4. Review of Literature--Future Research Suggestions: Private Label Brands: Benefits, Success Factors and Future Research. [REVIEW]M. R. Hyman, D. A. Kopf & D. Lee - 2009 - Journal of Brand Management 17 (5):368--389.
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  5. Children's Influence on Consumption-Related Decisions in Single-Mother Families: A Review and Research Agenda.S. R. Chaudhury & M. R. Hyman - forthcoming - Philosophical Explorations.
    Although social scientists have identified diverse behavioral patterns among children from dissimilarly structured families, marketing scholars have progressed little in relating family structure to consumption-related decisions. In particular, the roles played by members of single-mother families—which may include live-in grandparents, mother’s unmarried partner, and step-father with or without step-sibling(s)—may affect children’s influence on consumption-related decisions. For example, to offset a parental authority dynamic introduced by a new stepfather, the work-related constraints imposed on a breadwinning mother, or the imposition of adult-level (...)
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  6. Adjusting Prices for Externalities.S. Conner & M. R. Hyman - forthcoming - Readings and Cases in Sustainability Marketing.
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  7. Creating a Values-Driven Organization.S. D. Conte, M. R. Hyman & D. M. Astolfi - forthcoming - Rights, Relationships, and Responsibilities:295--316.
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  8. Children and Advertising: The Influence of Cognitive Development Models on Research Questions and Results.C. Curran & M. R. Hyman - forthcoming - Philosophical Explorations.
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  9. Ensuring Best-Fitting Faculty Hires.C. M. Curran & M. R. Hyman - 2000 - Marketing Education Review 10 (2):69--81.
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  10. Ensuring Fit in Faculty Hiring.C. Curran & M. R. Hyman - 1999 - American Marketing Association Winter Educators’ Conference Proceedings 10:31.
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  11. Shaping Harmonious Marketing Departments.C. Curran, M. R. Hyman & K. Shanahan - forthcoming - Philosophical Explorations.
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  12. Selling to Newly Emerging Markets.C. M. Curran & M. R. Hyman - 2001 - Academy of Marketing Science. Journal 29 (3):324.
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  13. The Antitrust Implications of Relationship Marketing.R. J. Fontenot & M. R. Hyman - 2004 - Journal of Business Research 57 (11):1211--1221.
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  14. The Legal Implications of Relationship Marketing.R. Fontenot & M. R. Hyman - forthcoming - Philosophical Explorations.
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  15. Reducing Reluctance to Transfer.B. D. Gelb & M. R. Hyman - 1987 - Business Horizons 30 (2):39--43.
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  16. A Laboratory Study of Different Corrective Advertising Claims.K. D. Hankel & M. R. Hyman - forthcoming - Philosophical Explorations.
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  17. The Relationship Between Task Complexity and Information Search: The Role of Self-Efficacy.J. Hu, B. A. Huhmann & M. R. Hyman - 2007 - Psychology and Marketing 24 (3):253--270.
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  18. Adapting a Microcomputer Marketing Game for Laboratory-Based Research in Marketing Decision Support Systems.M. R. Hyman - forthcoming - Philosophical Explorations.
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  19. A Critique and Revision of the Multidimensional Ethics Scale.M. R. Hyman - 1996 - Journal of Empirical Generalisations in Marketing Science 1 (1):1--35.
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  20. Advertising Ethics: It's More Than Avoiding Deception and Protecting Children.M. R. Hyman - forthcoming - Advertising Research:253--268.
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  21. An Enlightened Way to Curb Piracy of Digitalized Intellectual Property.M. R. Hyman & K. J. Shanahan - forthcoming - B> Quest.
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  22. Assessing Faculty Beliefs About the Importance of Various Marketing Job Skills.M. R. Hyman & J. Hu - 2005 - Journal of Education for Business 81 (2):105--110.
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  23. A Provider-Cost/Patron-Effort Schema for Classifying Products.M. R. Hyman, V. M. Sharma & P. Krishnamurthy - 1995 - Journal of the Academy of Marketing Science 23 (1):15--25.
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  24. Advertising: Questioning Common Criticisms.M. R. Hyman & R. B. Skipper - forthcoming - Business Ethics.
     
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  25. A Rapprochement Between Advertisers and Jungians.M. R. Hyman & R. Tansey - 1991 - Current Issues and Research in Advertising 13:105--123.
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  26. A Suggested Approach for Reducing Large Ordinally Scaled Data Sets Without Sacrificing Reliability and Validity.M. R. Hyman - forthcoming - Philosophical Explorations.
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  27. Adjusting Self-Reported Attitudinal Data for Mischievous Respondents.M. R. Hyman & J. J. Sierra - forthcoming - Philosophical Explorations.
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  28. A Study of Geographic Mobility and Motility as They Relate to Marketing.M. R. Hyman - 1988 - Dissertation, Purdue University
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  29. A Tribute, an Old Challenge Revisited, and an Amplification.M. R. Hyman - forthcoming - Legends of Marketing:251--266.
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  30. Augmenting the Household Affluence Construct.M. R. Hyman, G. Ganesh & S. McQuitty - 2002 - Journal of Marketing Theory and Practice 10 (3):13--32.
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  31. Coping with Time/Effort-Stingy Students.M. R. Hyman & S. D. Conte - 2002 - Marketing Education Quarterly 1.
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  32. Deception in Advertising: A Proposed Complex of Definitions for Researchers, Lawyers, and Regulators.M. R. Hyman - 1990 - International Journal of Advertising 9 (3):259--270.
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  33. Ethical Codes Are Not Enough.M. R. Hyman, R. Skipper & R. Tansey - 1990 - Business Horizons 33 (2):15--22.
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  34. Faculty Beliefs About Skills Required for Marketing Jobs.M. R. Hyman - 2004 - 2004 Ama Winter Educators’ Conference 15:18.
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  35. International Business Research: A Retrospective.M. R. Hyman, Z. Yang, K. S. Fam & A. W. Stratemeyer - 2008 - Open Business Journal 1:67--95.
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  36. International Marketing Serials: A Retrospective.M. R. Hyman & Z. Yang - 2001 - International Marketing Review 18 (6):667--718.
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  37. InterNet Romances: They Can Succeed.M. R. Hyman - 1994 - Electronic Journal of Virtual Culture 2.
  38. Idolizing Sport Celebrities: A Gateway to Psychopathology?M. R. Hyman & J. J. Sierra - 2010 - Young Consumers 11 (3):226--238.
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  39. " Just" Companies Don't Fail.M. R. Hyman & A. A. Blum - 1995 - Business and Society Review:48--50.
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  40. Manuscript Doctoring, Code Blue Research, and the Resuscitation Decision.M. R. Hyman - 2001 - Marketing Educator 19.
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  41. Marginally Performing Salespeople: A Definition.M. R. Hyman & J. K. Sager - forthcoming - Journal of Personal Selling and Sales Management:67--74.
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  42. Marketing Success and the Puritan Legacy.M. R. Hyman & R. Tansey - forthcoming - Philosophical Explorations.
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  43. Mail Surveys of Faculty and Acquaintances-of-the-Researcher Bias.M. R. Hyman - 2000 - Journal of Social Psychology 140 (2):255--257.
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  44. Private Label Brands: Benefits, Success Factors, and Future Research.M. R. Hyman, D. Lee, D. Kopf & M. Wolf - forthcoming - Philosophical Explorations.
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  45. Retrospective and Prospective Views on the Marketing/Finance Interface.M. R. Hyman & I. Mathur - 2005 - Journal of the Academy of Marketing Science 33 (4):390--400.
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  46. Revising the Structural Framework for Marketing Management.M. R. Hyman - 2004 - Journal of Business Research 57 (9):923--932.
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  47. The Co-Ordinating Author and the Co-Author Contract.M. R. Hyman - 2001 - Marketing Educator 20 (2).
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  48. Two Challenges for the Three Dichotomies Model.M. R. Hyman, R. Skipper & R. Tansey - forthcoming - Ama Winter Educators’ Conference Proceedings. Chicago, Il:417--422.
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  49. The Eight Ds: A Framework for the Discipline of Marketing Management.M. R. Hyman - forthcoming - Philosophical Explorations.
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  50. The Evolution of Applied Marketing Theory as Evinced by Textbook Definitions.M. R. Hyman, R. Skipper & R. Tansey - forthcoming - Ama Winter Educators’ Conference Proceedings. Chicago, Il:328--338.
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