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    Moral Degradation, Business Ethics, and Corporate Social Responsibility in a Transitional Economy.Qinqin Zheng, Yadong Luo & Stephanie Lu Wang - 2014 - Journal of Business Ethics 120 (3):405-421.
    This article theoretically proposes and empirically verifies an understudied issue in the business ethics and corporate social responsibility literature—how moral degradation in a society influences the relationship between BE or CSR and firm performance. Building on strategic choice theory, we propose that both BE and CSR become more important in enhancing business success when the perceived MD is heightened. Our analysis of 300 firms operating in China statistically confirms our hypotheses: first, under high MD, firms’ engagement in CSR results in (...)
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