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Radical Innovation and End-User Involvement: The Ambilight Case

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Knowledge, Technology & Policy

Abstract

To make technology research more effective and to deal with fierce cost competition, technology research should be more focused on radical innovation and needs to adopt a more end-user-focused approach. Product improvement is already quite often building on knowledge collected around consumers’ experiences with these products to come with a next, improved generation of products. However, in case of creating novel products from “scratch,” this will be more difficult. The user-centered research approach including insights, scenarios, and experience prototypes provides a good method to incorporate the consumer perspective in the earliest stages of the product creation process. The development of the Ambilight TV will be used as a case to illustrate this approach.

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Acknowledgements

We would like to thank the AI-L team members who were involved in the start of the Living Light concept: Leonce Bruninx-Poesen, Wouter Kaandorp, Johan van Kemenade, Edwin van Lier, Dennis van Oers (Philips Lighting), and Sebastian Egner, Kero van Gelder, and Jasper van Kuijk (Philips Research).

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Authors and Affiliations

  1. Philips Research Laboratories Eindhoven, High Tech Campus 34, 5656 AE, Eindhoven, The Netherlands

    Elmo M. A. Diederiks & Henriette (Jettie) C. M. Hoonhout

Authors
  1. Elmo M. A. Diederiks
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  2. Henriette (Jettie) C. M. Hoonhout
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Correspondence to Elmo M. A. Diederiks.

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Diederiks, E.M.A., Hoonhout, H.(.C.M. Radical Innovation and End-User Involvement: The Ambilight Case. Know Techn Pol 20, 31–38 (2007). https://doi.org/10.1007/s12130-007-9002-z

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  • DOI: https://doi.org/10.1007/s12130-007-9002-z

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