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Semiotic study for the analysis of communications within organizations: Theoretical approach from organizational semiotics

  • Carlos González Pérez EMAIL logo
From the journal Semiotica

Abstract

In this paper we develop a methodological proposal for the study of communications within organizations from a semiotic approach. This proposal includes a semiotic study based on three central concepts: 1. the sign and its development – we begin with Charles S. Peirce’s well-known concept of sign and continue with the discourse transformation perspective; 2. the development of operations for the analysis of semiotic expressions to find a specific mechanism which enables us to analyze interpretative-cognitive processes in iconic, indexical, and symbolic expressions; and 3. interpretation processes in organizations developed from the analysis of the role of dynamic objects in the creation of signs to try to develop a descriptive, analytic, and reconstructive approach on how dynamic objects work and go further in the description of possible semiotic worlds. We develop concepts such as social semiosis (as a system), semiotic expressions (as updates to this system) in organizational environments, and the concept of semiotic actors closely related to the construction of an organizational world. This study enables us to approach the dynamics in communicational processes within organizations in all its elements to perform a critical analysis.

Funding statement: Consejo Nacional de Investigaciones Científicas y Técnicas, (Grant/Award Number: ‘$13.000ʹ).

Acknowledgement

The conclusions drawn in this work are the result of several research projects conducted thanks to the financing from the National Council for Scientific and Technical Research of Argentina (CONICET for its acronym in Spanish), to which we are deeply grateful.

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Published Online: 2017-1-6
Published in Print: 2017-3-1

©2017 by De Gruyter Mouton

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