Abstract
Reaction times to color/color, color/color-name, color-name/color-name, and color/associate pairs were measured under simultaneous pairing and priming conditions. The results indicated that the briefest reaction time occurred under color-to-color matching, but that the reaction time latencies among conditions were similar when the prime preceded the to-be-matched item by 1,500 msec. The results were interpreted in terms of a modified parallel processing model.
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The authors wish to thank Judith E. McCarthy for composing Figure 2 and Wayne Heinemann for assistance in the collection of the data.
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Solso, R.L., Short, B.A. Color recognition. Bull. Psychon. Soc. 14, 275–277 (1979). https://doi.org/10.3758/BF03329453
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DOI: https://doi.org/10.3758/BF03329453