Reference
Gaski, John F.: 1999, ‘Does Marketing Ethics Really Have Anything to Say?-A Critical Inventory of the Literature’, Journal of Business Ethics 18(3) (February I), 315–334.
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Vitell, S.J. Introduction to Special Issue on Marketing Ethics. Journal of Business Ethics 32, 1–2 (2001). https://doi.org/10.1023/A:1010686807048
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DOI: https://doi.org/10.1023/A:1010686807048