Ukrainian socio-cultural reality: modern or postmodern materialism or postmaterialism?

Granì 18 (2) (2015)
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Abstract

The article is devoted to the analysis of some aspects of the socio­cultural condition of the modern Ukrainian society through the prism of the hypothesis of R. Ingelhart about materialistic and postmaterialistic values; finding answers to the questions: how are inherent in Ukrainian society postmodern shifts, what is the index of postmaterialism is characteristic of the majority of Ukrainians, what are the prospects for the implementation of the «quiet revolution» in domestic socium. The problem of moving towards postmodern societies is important for Ukraine, because it is just in transition their social and cultural development. Variable values separately for each individual and society as a whole represents the social and cultural changes that lead society towards social, economic, political and personal well­being. It is concluded that at this stage of the Ukrainian society should be considered as a society of modern with splashes of postmodern, with a low index of postmaterialism, socium, where dominate materialistic values. However, based on empirical data, states, that during the test 1996­2014 years, among Ukrainians gradually increases the proportion of people of mixed type, due to the young generation of the population.

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