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  1. A dialogic analysis of Hello Barbie’s conversations with children.Valerie Steeves - 2020 - Big Data and Society 7 (1).
    This paper analyses Hello Barbie as a commercial artefact to explore how big data practices are reshaping the enterprise of marketing. The doll uses voice recognition software to ‘listen’ to the child and ‘talk back’ by algorithmically selecting a response from 8000 predetermined lines of dialogue. As such, it is a useful example of how marketers use customer relationship management systems that rely on sophisticated data collection and analysis techniques to create a relationship between companies and customers in which both (...)
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  • Emotional artificial intelligence in children’s toys and devices: Ethics, governance and practical remedies.Gilad Rosner & Andrew McStay - 2021 - Big Data and Society 8 (1).
    This article examines the social acceptability and governance of emotional artificial intelligence in children’s toys and other child-oriented devices. To explore this, it conducts interviews with stakeholders with a professional interest in emotional AI, toys, children and policy to consider implications of the usage of emotional AI in children’s toys and services. It also conducts a demographically representative UK national survey to ascertain parental perspectives on networked toys that utilise data about emotions. The article highlights disquiet about the evolution of (...)
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  • Biometric Technology and Ethics: Beyond Security Applications.Andrea North-Samardzic - 2020 - Journal of Business Ethics 167 (3):433-450.
    Biometric technology was once the purview of security, with face recognition and fingerprint scans used for identification and law enforcement. This is no longer the case; biometrics is increasingly used for commercial and civil applications. Due to the widespread diffusion of biometrics, it is important to address the ethical issues inherent to the development and deployment of the technology. This article explores the burgeoning research on biometrics for non-security purposes and the ethical implications for organizations. This will be achieved by (...)
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  • Emotional AI, soft biometrics and the surveillance of emotional life: An unusual consensus on privacy.Andrew McStay - 2020 - Big Data and Society 7 (1).
    By the early 2020s, emotional artificial intelligence will become increasingly present in everyday objects and practices such as assistants, cars, games, mobile phones, wearables, toys, marketing, insurance, policing, education and border controls. There is also keen interest in using these technologies to regulate and optimize the emotional experiences of spaces, such as workplaces, hospitals, prisons, classrooms, travel infrastructures, restaurants, retail and chain stores. Developers frequently claim that their applications do not identify people. Taking the claim at face value, this paper (...)
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