Abstract
Combining ethics and economics has become one of the greatest challenges of our times. Today’s economic globalisation processes increasingly demand more respect for the universal-isable rights, values and principles defended by societies with a post-conventional level of moral development. The credibility and legitimacy of the activity, and therefore its correct development, depend on this respect. However, the prevailing economic theory continues to perceive moral reflection as an external question, and regards its orientations as impositions which, if followed, minimise the satisfaction of maximum profits. For this reason the aim of the present paper is twofold: first, to show ethics as a constitutive activity, necessary for the economy to develop in the right way through Peter Ulrich’s integrative proposal and especially through Jesús Conill’s critical hermeneutic approach; and second, to propose guidelines for designing a system for monitoring and managing the moral climate in firms and economic organisations that can be applied and implemented in practice.