Heteronormative pheromones? A feminist approach to human chemical communication

Feminist Theory 12 (3):263-280 (2011)
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Abstract

I analyse scientific articles on human pheromones from a critical feminist perspective, using new materialist feminist theories, in particular, the work of Judith Butler, Karen Barad and Annemarie Mol. Pheromones were defined by Karlson and Lüscher in 1959 as ‘substances which are secreted to the outside by an individual and received by a second individual of the same species, in which they release a specific reaction – for example, a definite behavior or a developmental process’. In humans, it remains unclear whether substances act as pheromones. With reference to Butler, I show how heteronormativity as a discourse influences research on two potential human pheromones, androstadienone and estratetraenol. I argue that experiments on these two substances have been set up to combine sex-specificity, heterosexuality and reproduction. In these experiments, only the inconsistent effects of androstadienone and estratetraenol were demonstrated. With reference to Barad, I interpret this inconsistency as an indicator of ‘resistant matter’. I argue that in order to experimentally show ‘heteronormative pheromones’ materialities (pheromones) have to merge with discourse (heteronormativity). Androstadienone and estratetraenol partly refuse this collaboration. Finally, I refer to Mol's concept of multiple realities and discuss whether alternative, non-heteronormative effects of pheromones occur instead.

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