Abstract

Digital technologies are frequently considered as lacking material aspects. Today, it is evident that behind digital technologies lies a huge and complex material infrastructure in the form of fiber optic cables, servers, satellites, and screens. Postphenomenology has theorized the relations to material things as embodiment relations. Taking into account that technologies can also have hermeneutic aspects, this theory defines hermeneutic relations as those in which we read the world through technologies. The article opens with a review of some theoretical developments to hermeneutic relations with a special focus on digital technologies. The article suggests that in the digital world, material hermeneutics needs to be updated as it shifts from a scientific to an everyday technological context. Now, technologies not only “give voice” to things, they also produce new meanings to informational structures and direct users to certain meanings. When it comes to digital technologies, especially those involving artificial intelligence (AI), the technology actively mediates the world. In postphenomenological terms, it possesses a technological intentionality. The postphenomenological formula should be updated to reflect this type of technological intentionality, by reversing the arrow of intentionality so that it points to the user, rather than from the user.