Abstract

Purpose The purpose of this study is to examine the respondents’ evaluation of the pervasiveness of fake news through various SM platforms in Kuwait. The authors also examined the respondents’ attitudes toward most fake news on SM. A total of 1,539 Kuwaitis were selected. Design/methodology/approach The questionnaire was the major tool for this study. The respondents, from whom demographic information was obtained, were asked about which SM platforms most frequently spread fake news, their attitudes toward the subjects most frequently involved in spreading fake news, their degree of use of the six SM platforms and interest in various subjects, and the attitudes toward the negative nature of SM news. SPSS was used for the data analysis. Findings The results showed that WhatsApp was the most likely to be used to disseminate fake news; Twitter and Instagram ranked second. The younger subjects were affected more by text and voice clips than the older ones. Originality/value The study, hopefully, produces new knowledge on the subject of fake news in social media, especially in the Arab world, since there are few studies conducted in the region. The study showed that WhatsApp was the SM tool most likely to be responsible for disseminating fake news in Kuwait, which may shed light on the usage of this application to be a news tool, rather than merely an interpersonal communication medium.