Abstract

The article outlines two possible human “responses” to the general situation of today’s world. One, here named “provisional culture”, abandons continuity for momentariness, the other—ecological culture—underscores the benefits of duration. The first derives from the modern thought paradigm, the second from the paradigm of ecological thought.The author points to these two culture models’ relation to different time concepts. She notes that by resigning continuity between the past, present and future, humanity risks losing its sense of responsibility and access to ethics—that what “ought to be”. Also, lost in this case are creative thought and creative activity. Paradoxically, the provisional culture trap, in which there is no room for creativity, can only be escaped by means of the creative updating of time in its entirety. Such updating takes effect in ecological culture grown from thought ordained by the eco-system metaphor.