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XL burgers, shiny pizzas, and ascending drinks: Primary metaphors and conceptual interaction in fast food printed advertising
Cognitive Linguistics 30 (3):531-570 (2019)
Abstract
Journal Name: Cognitive Linguistics Issue: Ahead of printAuthor's Profile
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Citations of this work
God is Not Always Bright: Explicit and Implicit Associations between Brightness/Darkness and God in Bai People.Heng Li & Yu Cao - 2021 - Metaphor and Symbol 36 (4):256-264.
References found in this work
Relevance: Communication and Cognition.Dan Sperber & Deirdre Wilson - 1986/1995 - Oxford: Blackwell.
Metaphors we live by.George Lakoff & Mark Johnson - 1980 - Chicago: University of Chicago Press. Edited by Mark Johnson.
Multimodal Metaphor.Eduardo Urios-Aparisi & Charles J. Forceville (eds.) - 2009 - Mouton de Gruyter.
The Metaphor–Metonymy Relationship: Correlation Metaphors Are Based on Metonymy.Zoltán Kövecses - 2013 - Metaphor and Symbol 28 (2):75-88.
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