Abstract

The paper advocates the representational approach to the cognitive system. The issue of representation is considered on the example of visual perception – wherein perception is treated as a complex cognitive process whose final stage is perceptual experience with non-conceptual content. A perceiver is not only able to individuate an external object, but to identify it visually as well. In the controversy between conceptualists and non-conceptualists I stand for the moderate position arguing for the claim that in the efficient human cognitive system non-conceptual perceptual representational content is complemented by conceptual one. The problem of misrepresentation in misleading perception is analyzed contextually as the problem of misidentification.