Metaphor in Culture: Universality and Variation. Zoltán Kövecses, Cambridge & New York: Cambridge University Press, 2005, xv + 314 pages, $29.95 (paperback). ISBN: 0-5216-9612-7 [Book Review]

Metaphor and Symbol 22 (1):109-118 (2007)
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Abstract

From its very outset, the cognitive theory of metaphor has rested on the basic premise that metaphor and culture are intimately related (a good case in point in this respect is the notion of ideali...

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10.1080/10926480709336755

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Metaphors We Live By.George Lakoff & Mark Johnson - 1980 - Ethics 93 (3):619-621.
Remembering.F. C. Bartlett - 1935 - Scientia 29 (57):221.
Theories are buildings revisited.Joseph E. Grady - 1997 - Cognitive Linguistics 8 (4):267-290.

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