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  1. Anusorn Singhapakdi, Scott J. Vitell, Dong-Jin Lee, Amiee Mellon Nisius & Grace B. Yu (2013). The Influence of Love of Money and Religiosity on Ethical Decision-Making in Marketing. Journal of Business Ethics 114 (1):183-191.
    The impact of “love of money” on different aspects of consumers’ ethical beliefs has been investigated by previous research. In this study we investigate the potential impact of “love of money” on a manager’s ethical decision-making in marketing. Another objective of the current study is to investigate the potential impacts of extrinsic and intrinsic religiosity on ethical marketing decision-making. We also include ethical judgments as an element of ethical decision-making. We found “love of money”, both dimensions of religiosity, and ethical (...)
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  2. Janet Marta, Anusorn Singhapakdi, Dong-Jin Lee, Sebnem Burnaz, Y. Ilker Topcu, M. G. Serap Atakan & Tugrul Ozkaracalar (2012). The Effects of Corporate Ethical Values and Personal Moral Philosophies on Ethical Intentions in Selling Situations: Evidence From Turkish, Thai, and American Businesspeople. [REVIEW] Journal of Business Ethics 106 (2):229-241.
    The goals of this study are to test a pattern of ethical decision making that predicts ethical intentions of individuals within corporations based primarily on the ethical values embedded in corporate culture, and to see whether that model is generally stable across countries. The survey instrument used scales to measure the effects of corporate ethical values, idealism, and relativism on ethical intentions of Turkish, Thai, and American businesspeople. The samples include practitioner members of the American Marketing Association in the U.S., (...)
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  3. Janet Marta, Anusorn Singhapakdi, Dong-Jin Lee, Sebnem Burnaz, Y. Ilker Topcu, M. G. Serap Atakan & Tugrul Ozkaracalar (2012). The Effects of Corporate Ethical Values and Personal Moral Philosophies on Ethical Intentions in Selling Situations: Evidence From Turkish, Thai, and American Businesspeople. [REVIEW] Journal of Business Ethics 106 (2):229 - 241.
    The goals of this study are to test a pattern of ethical decision making that predicts ethical intentions of individuals within corporations based primarily on the ethical values embedded in corporate culture, and to see whether that model is generally stable across countries. The survey instrument used scales to measure the effects of corporate ethical values, idealism, and relativism on ethical intentions of Turkish, Thai, and American businesspeople. The samples include practitioner members of the American Marketing Association in the U.S., (...)
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  4. M. Joseph Sirgy, Grace B. Yu, Dong-Jin Lee, Shuqin Wei & Ming-Wei Huang (2012). Does Marketing Activity Contribute to a Society's Well-Being? The Role of Economic Efficiency. Journal of Business Ethics 107 (2):91-102.
    Does the level of marketing activity in a country contribute to societal well-being or quality of life? Does economic efficiency also play a positive role in societal well-being? Does economic efficiency also moderate or mediate the marketing activity effect on societal well-being? Marketing activity refers to the pervasiveness of promotion expenditures and number of retail outlets per capita in a country. Economic efficiency refers to the extent to which the economy is unhampered by corruption, burdensome government regulation, and a large (...)
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  5. M. Joseph Sirgy, Dong-Jin Lee & Grace B. Yu (2011). Consumer Sovereignty in Healthcare: Fact or Fiction? [REVIEW] Journal of Business Ethics 101 (3):459-474.
    We pose the question: Is consumer sovereignty in the healthcare market fact or fiction? Consumer sovereignty in healthcare implies that society benefits at large when healthcare organizations compete to develop high quality healthcare products while reducing the cost of doing business (reflected in low prices), and when consumers choose wisely among healthcare products by purchasing those high quality products at low prices. We develop a theoretical model that encourages systematic empirical research to investigate whether consumer sovereignty in healthcare is fact (...)
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  6. M. Joseph Sirgy & Dong-Jin Lee (2008). Well-Being Marketing: An Ethical Business Philosophy for Consumer Goods Firms. [REVIEW] Journal of Business Ethics 77 (4):377 - 403.
    In this article we build on the program of research in well-being marketing by further conceptualizing and refining the conceptual domain of the concept of consumer well-being (CWB). We then argue that well-being marketing is a business philosophy grounded in business ethics. We show how this philosophy is an ethical extension of relationship marketing (stakeholder theory in business ethics) and is superior to transactional marketing (a business philosophy grounded in the principles of consumer sovereignty). Additionally, we argue that well-being marketing (...)
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  7. Dong-Jin Lee & M. Joseph Sirgy (1999). International Marketers' Quality-of-Life Orientation: A Measure and Validational Support. Journal of Business Ethics 18:73-89.
     
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  8. Dong-Jin Lee & M. Joseph Sirgy (1999). The Effect of Moral Philosophy and Ethnocentrism on Quality-of-Life Orientation in International Marketing: A Cross-Culturaal Comparison. [REVIEW] Journal of Business Ethics 18 (1):73 - 89.
    This paper examines the effects of moral philosophy and ethnocentrism on quality of life orientation in international marketing. It also provides a cross-cultural comparison of ethical values between Koreans and Americans. International quality-of-life (IQOL) orientation refers to marketers' disposition to make decisions to enhance the well-being of consumers in foreign markets while preserving the well-being of other stakeholders. It is hypothesized that marketers' moral philosophy and ethnocentrism influence the development of marketers' IQOL. Specifically, the higher the IQOL orientation of international (...)
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