The moral domain is broader than the empathy and justice concerns assessed by existing measures of moral competence, and it is not just a subset of the values assessed by value inventories. To fill the need for reliable and theoretically grounded measurement of the full range of moral concerns, we developed the Moral Foundations Questionnaire on the basis of a theoretical model of 5 universally available sets of moral intuitions: Harm/Care, Fairness/Reciprocity, Ingroup/Loyalty, Authority/Respect, and Purity/Sanctity. We present evidence for the (...) internal and external validity of the scale and the model, and in doing so we present new findings about morality: Comparative model fitting of confirmatory factor analyses provides empirical justification for a 5-factor structure of moral concerns; convergent/discriminant validity evidence suggests that moral concerns predict personality features and social group attitudes not previously considered morally relevant; and we establish pragmatic validity of the measure in providing new knowledge and research opportunities concerning demographic and cultural differences in moral intuitions. These analyses provide evidence for the usefulness of Moral Foundations Theory in simultaneously increasing the scope and sharpening the resolution of psychological views of morality. (shrink)
Many recent experiments have used parallel Implicit Association Test (IAT) and selfreport measures of attitudes. These measures are sometimes strongly correlated. However, many of these studies find apparent dissociations in the form of (a) weak correlations between the two types of measures, (b) separation of their means on scales that should coincide if they assess the same construct, or (c) differing correlations with other variables. Interpretations of these empirical patterns are of three types: single-representation — the two types of measures (...) assess a single attitude, but under the influence of different extra-attitudinal process influences; dual-representation — the two types of measures assess distinct forms of attitudes (e.g., conscious vs. unconscious; implicit vs. explicit); and person vs. culture — a variant of the dualrepresentation view in which self-report measures reflect personal attitudes, whereas IAT measures reflect non-attitudinal cultural or semantic knowledge. Proponents sometimes interpret evidence for single versus dual constructs as evidence for single versus dual structural representations. Behavioral evidence can establish the discriminant validity of implicit and explicit attitude phenomena (dual constructs), but cannot choose among single- vs. dual-representation interpretations because the distinct constructs remain susceptible to interpretation in terms of either one or two representations. Selecting among representational accounts must therefore be based on considerations of explanatory power or parsimony. (shrink)