This article reflects and makes recommendations on the recent unusual practices within some Neo-Pentecostal churches in South Africa. Neo-Pentecostal churches in South Africa refer to churches that have crossed denominational boundaries. These churches idolise the miraculous, healing, deliverance and enactment of bizarre church performances often performed by charismatic and highly influential spiritual leaders. There have been unusual practices within some Neo-Pentecostal churches that include, among others, the eating of grass, eating of snakes, drinking of petrol, spraying (...) of Doom on the congregants and other experiences. There are many possible theological, psychological and socio-economic explanations for these unusual practices. Given the facts that many South Africans experience various socio-economic challenges, it is argued here that the socio-economic factor is the main explanation for the support of these unusual practices. The unusual practices within some Neo-Pentecostal churches in South Africa are critically unpacked by looking at various churches where the incidents happened. The possible theological, psychological and socio-economic explanations for such practices are outlined in detail. Recommendations are made based on the scientific findings on the unusual practices. (shrink)

This paper looks, in the first place, at gender issues in Pentecostal Christianity in Nigeria. This is especially as captured by the Nigerian writer, Chimamanda Ngozi Adichie, in her novel, Americanah. It is found that women in Nigerian Pentecostalism are more than the men in number and participate more actively both in church activities and in spiritual efforts at home. However, it is mostly the men who are the pastors and leaders of the Nigerian Pentecostal churches, even (...) if at home, by what is sometimes called ‘domestication’ of the same men, the women are empowered in some ways. The paper then considers what their place has in common with the place of women in the Roman Catholic Church in contemporary Nigeria. The paper adds to the existing literature on the place and role of women in both Pentecostalism and Catholicism in contemporary Nigeria. (shrink)

Reason: The article, Kgatle, M.S., 2017, ‘The unusual practices within some Neo-Pentecostal churches in South Africa: Reflections and recommendations’, HTS Teologiese Studies/Theological Studies 73, a4656. https://doi.org/10.4102/hts.v73i3.4656, published on 29 September 2017 in HTS Teologiese Studies/Theological Studies has been retracted by the journal’s Editor-in-Chief, Prof. Andries van Aarde, because of sections of plagiarised text. Verbatim work was cited but presented to the readers as paraphrased from the original, providing the impression that the lifted passages were the author’s own words. The (...) verbatim text directly affects the findings of the paper and could not be removed. The article is hereby retracted to correct the publication record.We apologise for any inconvenience to the authors and readers of HTS Teologiese Studies/Theological Studies. (shrink)

This article engaged in critical analyses of the capitalistic nature of the practices of African Neo-Pentecostal leaders with a focus on a few but most popular Nigerian and South African Neo-Pentecostal leaders. Using Julius Nyerere's African moral philosophy called Ujamaa, the article viewed and critiqued the narratives with an emphasis on how antithetical such practices are to the communitarian nature of African society which provides for people-centred servant leadership. Progressively, the article discovered that such capitalistic practices promote manipulative, (...) exploitative and inhuman culture and therefore engenders gross socio-moral and socio-economic abuse of the rights and privileges of millions of Church adherents. It further deduced that amongst others, lack of love towards the adherents and surrounding communities is at the heart of such bankrupt practices and therefore recommended the three principles and three factors of Ujamaa's philosophy as essential values needed for the transformation of the Neo-Pentecostal religious organisations or nations. It is the conclusive remark of this article that every leader needs to adopt Ujamaa's philosophy as a basic leadership requirement for communitarian and people-centred service to humanity. CONTRIBUTION: Aligning with HTS Teologiese Studies/Theological Studies focus and scope, this article contributed to an interdisciplinary religious aspect of research as it brought forward the interplay of African Moral Philosophy and African Pentecostal Theology aimed at discovering pathways to improve the African Christian leaders' socio-moral and socio-economic services to adherents and African communities at large. (shrink)

Commercialisation, technology, and globalisation impact all facets of religion.Commercialisation of religion contributes towards society’s obsession with success. One areathrough which commercialisation manifests itself is in theological education. This isexacerbated by the celebrity cult whereby the leader’s success is measured by wealthyappearance. The current legal accreditation requirements put pressure on the Neo-PentecostalCharismatic ministerial formation. The online courses come at a high price, as they alsopromote the popular literature that is not scholarly insightful. The Neo-Charismatic leadersundermine the formal theological training, since they (...) claim to be taught by the Holy Spirit. (shrink)

The ongoing digital transformation (DT) in our world has not only brought change to secular systems but also to how things are done in the mission and ministry of the Christian faith. Although before the coronavirus disease 2019 (COVID-19) pandemic, some churches were interacting with DT, the post COVID-19 experience has shown that many more Christian organisations, especially, the African Neo-Pentecostal Churches (ANPC), have carved their niche in the digital space. With South Africa and Nigeria in view, this article (...) investigated how the ANPC interacts with DT to improve missional work and the possible implications of doing so in the last 15 years. In the process, three strategies were applied. Firstly, a literature review and some online investigations were undertaken to articulate how the ANPC have engaged with DT in the past. Secondly, as a primary source, a quantitative empirical survey was conducted through data collection from 109 Neo-Pentecostal leaders to assess the current development in the use of digital technology (DTECH) by the ANPC. Thirdly, the article applied Albert Humphrey’s Strengths, Weaknesses, Opportunities and Threats (SWOT) framework to analyse the implications of the interaction. The outcome showed that the strengths and opportunities of digital interaction such as the wider and easier reach of audience, online training, online giving, improved sound and light technology and advertisements among others are helpful in missional assignments. Nevertheless, some observed Weaknesses and Threats need attention. Most importantly, the lesson from the findings is that ‘techno church’ practices come with gains; however, interaction with DT is not sufficient for missional services.Contribution: Aligning with HTS Teologiese Studies/Theological Studies’s focus and scope, this article contributed to an interdisciplinary religious aspect of research as it brought forward the interactions of African Pentecostalism, Historical Theology and Information Technology. (shrink)

In general, early Pentecostals did not use any pulpits in their halls in order to underline their emphasis that each believer is a prophet and priest equipped by the Holy Spirit with gifts for the edification of other members of the assembly. All participated in the worship service by way of praying, prophesying, witnessing and bringing a message from God. From the 1940s, Pentecostals in their desire to be acceptable in their communities formed an alliance with evangelicals, accepted their hermeneutical (...) viewpoint and built traditional churches in accordance with the Protestant tradition. From the 1980s, the pulpit started disappearing from the front of Pentecostal churches. This is explained in terms of new alliances that Pentecostals made with neo-Pentecostalist churches and a new hermeneutical viewpoint. The hypothesis of the article is that the Pentecostal stance towards the pulpit was determined by its hermeneutical perspectives. It is described by way of a comparative literature study and applied to a specific case study, the Apostolic Faith Mission of South Africa. (shrink)

Contemporary liberal theory has kept up a long love affair with Kant. John Rawls and Jürgen Habermas, to name just two of the most prominent neo-Kantian liberals, draw extensively from Kant's moral philosophy. There are indeed powerful resources for liberalism in Kant's thinking—from his view of human dignity to his constructivist method in ethics to his rationalist cosmopolitanism. Kant has also been lauded for his critique of European colonialism and his general objection to a world state. By contrast, John Stuart (...) Mill has not fared nearly so well among contemporary liberals. Rawls's critique of utilitarianism has largely sidelined liberal figures in that tradition. Mill in particular has garnered special... (shrink)

_ Source: _Page Count 17 Many people like to identify as belonging to one church or another. Previous studies have explored the process of switching from one religious group to another, and this process has identified various factors that determine the likelihood and reasons for switching. Although this has been explored, little is known about the factors that influence switching among charismatic Christians in Ghana, and the potential implications of such switching on mental well-being. Our study therefore explored the (...) reasons given by members of selected neo-Pentecostal/charismatic churches in Ghana for their decision to switch to these churches. The study was conducted in six neo-Pentecostal churches in Accra and Kumasi through the use of individual and focus group interviews as well as observations of church activities. A total of 86 respondents cited reasons such as geographic mobility, marriage, answers to prayer, as well as miracles and prophecies as their determining factors. These are discussed with emphasis on the potential implications for mental health such as psychological distress, blind faith, and individual agency. (shrink)

_ Source: _Volume 39, Issue 3, pp 295 - 311 Many people like to identify as belonging to one church or another. Previous studies have explored the process of switching from one religious group to another, and this process has identified various factors that determine the likelihood and reasons for switching. Although this has been explored, little is known about the factors that influence switching among charismatic Christians in Ghana, and the potential implications of such switching on mental well-being. (...) Our study therefore explored the reasons given by members of selected neo-Pentecostal/charismatic churches in Ghana for their decision to switch to these churches. The study was conducted in six neo-Pentecostal churches in Accra and Kumasi through the use of individual and focus group interviews as well as observations of church activities. A total of 86 respondents cited reasons such as geographic mobility, marriage, answers to prayer, as well as miracles and prophecies as their determining factors. These are discussed with emphasis on the potential implications for mental health such as psychological distress, blind faith, and individual agency. (shrink)

The idea for this article was developed in ecumenical discussion regarding the worrisome developments in some neo-Pentecostal ministries where stories of snake-eating, petrol-drinking, false prophecies and so on were being alleged. A burning question during the discussion was: what is it with the hermeneutic of experience that makes it possible for such stories to arise? Furthermore, how can this situation be remedied? The researchers set to answer this question by conducting a literature study on the subject of hermeneutics of (...) African Indigenous Churches, neo-Pentecostalism and Mission Pentecostalism. The inclusion of AICs and Mission Pentecostalism follows the scholarly consensus led by Allan Anderson in which all three together constitute African Pentecostalism. This article offers a critical reflection on the corrosive role of fundamentalist-inspired exclusivism, judgementalism and pride, which feed ignorance of the basic oneness of African Pentecostal Christianity. It concludes that abuse abounds in the divisions and maintenance of the above-mentioned fundamentalist attitudes and raises the necessity of creating awareness of belonging to one community. This community’s historical experience of the activity of the Spirit and Scripture may serve as critical input into its hermeneutic, hopefully lessening if not eradicating abuse. (shrink)

Scholarship on Pentecostal potential and practice forms a significant part of the debate on religion and development, not least when the focus is on sub-Saharan Africa. Yet in this debate African Pentecostal migrant communities have scarcely been represented. The article focuses on two such communities in South Africa, arguing that they may be regarded as developmental agents in the context of racialized xenophobia, even if they do not portray themselves as such. The argument is based on ethnographic fieldwork (...) and shaped through employing the concept of transformational development that centers on restoring relationships. The article concludes that the two communities – living in a context affected by racialized xenophobia – contribute meaningfully towards restoring relationships between people and God, one's relationship with oneself, relationships within the church community as well as relationships between the church community and the neighborhood. (shrink)

This article highlights the power struggles that the Pentecostal church experiences in its church governance. These power struggles become very contentious to a point where members take each other to legal courts, which ends in multiple schisms that tarnish the image of the Pentecostal movement. Most literature on church conflicts approach power struggles as caused by personality disorders. This article seeks to highlight a different approach where power struggles are more a result of structural factors (...) than personal ones emanating from a hybrid nature of polity in the Pentecostal church and other structural factors of conflict like finances, education and leadership. Finally, an educational pastoral care methodology is proposed for this article. (shrink)

Pentecostal phenomenon from history has always moved with migration. Reading Acts 1:8, Jesus linked the baptism of the Holy Spirit with the migration of his disciples and the gospel from Jerusalem to Judea and Samaria and to the end of the earth. Migration has become a worldwide, multi-directional phenomenon which is reshaping the Christian landscape. In this light, the article discussed Pentecostalism and migration by using two Ghanaian Classical Pentecostal churches in South Africa as a case study. The (...) article looked at their history, leadership development, transfer of missionaries from Ghana and its implications, their concept of contextualisation as well as some of their impact in South Africa. The article submits that it is time for both churches to start thinking of decolonising their foreign mission churches by helping them have autonomous status. Contribution: The article contributes to the on-going body of knowledge and research on migration with special emphasis on African classical Pentecostalism and migration. The study used Ghanaian Classical Pentecostal Churches in South Africa as a case study. (shrink)

This research article uses the theoretical framework of doctrine as believer's security to critique the theological framework behind the controversial activities reported amongst some South African neo-Pentecostal prophets, which include feeding congregants with grass, spraying them with insecticides and sexual violation of women congregants. The framework of the article falls within the discipline of systematic theology by raising the importance for South African Christians to develop a critical doctrinal framework for protecting themselves from controversial NPPs. The following main question (...) is answered by the article: from a systematic theological perspective, how can we evaluate the theological framework, which leads to the recent controversial activities reported amongst some NPPs in South Africa? Consequently, the article, firstly, describes the critical theological framework of the protective role of Christian doctrine. Secondly, it describes the South African NPPs and their controversial practices. Thirdly, this article analyses some of the theological problems in the current operative framework of NPPs. Fourthly, it argues for the need for doctrinally informed critical thinking as a safety measure against controversial NPPs. Finally, some steps that must be taken by NPPs to develop critical theological thinking in order to overcome doctrinally vacuous experientialism that promotes controversial religious activities are provided.CONTRIBUTION: From a systematic theological approach, this article attempts to demonstrate the importance of critical doctrinal thinking as a defence mechanism for protecting Christians from falling prey to harmful religious practices, such as those recently reported amongst some NPPs in South Africa. (shrink)

The African neo-Pentecostal teaching that Christians continue to suffer from generational curses or bloodline curses is analysed from the perspective of Christian salvation as spiritual recreation. The main question considered in this article is: Soteriologically, how may we evaluate the ANP view that ‘born again’ Christians remain vulnerable to generational curses? The article describes the ANP assertion that Christians live under the threat of generational curses. Furthermore, the ANP’s understanding of the nature of generational curses is examined. Attention is (...) further given to the ANP’s view of the role played by a person’s blood in the transmission of generational curses and how this makes Christians vulnerable to generational curses after their conversion. The article also analyses how the doctrine of generational curses expresses a notion of Christian salvation with limited creative powers in Africa. Lastly, some elements that should inform an understanding of Christian salvation when addressing the fear of generational curses among the ANPs are proposed. The significance of this article lies in contributing a theological analysis that will help African Christians find confidence in their Christian salvation.Contribution: The article attempts to contribute towards the formulation of a biblically informed systematic theological framework of analysing and critiquing the logic of salvation in the ANP teaching that generational curses remain on regenerated Christians. (shrink)

Managerialism impacted North American churches long before South and Central American churches, due to both the greater affinity for managerialism in Protestant ecclesial structures, and to the earlier development of advanced capitalism in North America. The most recent managerialist developments in Catholic churches of both continents have manifested themselves in the curial and Episcopal treatment of the clerical pedophilia scandals, while the developments in Pentecostal churches, especially in Latin America, have emanated from lower structural levels. Most of these emanate (...) from pastors in churches on a growth trajectory that utilizes mass media, especially televised services and sermons. (shrink)

The Zimbabwean economic crisis has exposed the unsustainability of traditional sources of Church finances. Churches that depend on tithes, freewill offerings and donations have been facing incapacitation, a disturbing predicament that has been further worsened by the coronavirus disease 2019 (COVID-19) in the context of abject poverty and perennial price hikes of basic commodities. While attention has been given to the exploitative commercialisation of the gospel by charismatic churches, scholarship on the economics of classical Pentecostal churches is scanty. (...) Observing fluctuating, unsustainable and unreliable incomes, this study explored the vulnerability of operating without diversified revenue and fundamentality of economising ecclesiology. Applying a theonomic reciprocity concept and using a literature-based approach, this article overviewed the nexus between ecclesiology and economics, reviewed and problematised traditional sources of ecclesial finances. Resultantly, it proposed diversification of revenue through business, interrogated problems and panaceas of doing business as churches. Conclusively, the study argued that when churches establish investments, they will not only sustain themselves, but also missionise their businesses and advance the gospel in the marketplace, hence the rationality of revolutionising their economics. CONTRIBUTION: This article debunks the interplay of ecclesiology and economics by reviewing contextual realities and financial sources of classical Pentecostal churches in Zimbabwe. It calls for scholarly and clerical attention to a theology of stewardship and investment towards economic sustainability, effective operationalisation and realisation of missio Ecclesiae in volatile contexts. (shrink)

ALBUQUERQUE JR., Valdevino. “Dá glória e recebe”: a expressão mítico-ritual nos “corinhos de fogo” no culto [neo]pentecostal. 2014. Dissertação – Mestrado em Ciência da Religião, Instituto de Ciências Humanas, Universidade Federal de Juiz de Fora, Juiz de Fora, MG.

Afrikaans-speaking Pentecostal Churches were originally part of a revival movement that for various historical reasons chose not to be known as a church. The liturgical space in their churches reflected the anticlerical feeling. From the fifties of the previous century, however, it became important for Pentecostal Churches to be accepted as such within the community and the church world. This led to changes in the organisation of the liturgical space that began to duplicate the liturgical space (...) of the three Afrikaans-speaking Sister churches to a large extent. From the nineties pulpits were replaced with a lectern, and the liturgical space adapted to reflect a new emphasis that became important for these churches. This article briefly examines the history of the use of liturgical space within Pentecostal Churches for the purpose of offering a theological reflection on current trends. (shrink)

Church leadership plays an important and irreplaceable role in the planting and the configuration of the missional congregation. The key to the formation of missional communities is their leadership. In that regard, this article explores Classical Ghanaian Pentecostal Churches’ leadership and leadership formation from a missiological perspective. This was done through an exposition on their leadership system. It was argued that Classical Ghanaian Pentecostal Churches’ leadership is based on the Fivefold Ministry. These leadership functions were therefore discussed (...) in the light of their missiological implication. The conclusion arrived at is that it is not enough to discover one’s spiritual gift or calling; these gifts should be developed and nurtured through mentoring and proper theological education, with the ultimate purpose being to participate in the Missio Dei. (shrink)

Normal 0 21 false false false MicrosoftInternetExplorer4 O presente Artigo tem como centro de sua reflexão a espiritualidade centrada no dinheiro. O referido objeto é “ferramenta de Deus” presente nos cultos diários das igrejas neopentecostais. E como tal compõe o arsenal das coisas ofertadas em altar. É símbolo religioso a costurar a relação vertical Deus-igreja-fiel. Mas, não está selecionado como objeto qualquer a tomar parte, como mediação, dessa relação. O dinheiro não é danação ou algo considerado como tal, mas é (...) santificado, quando imolado para se tornar oferta e, assim, contribuir para multiplicar as obras de Deus. Alguns textos – e contextos – tenderiam a afirmar que a penetração do dinheiro, no campo do sagrado, seria para profaná-lo, destruí-lo. Seria verdadeiro ? O dízimo é dinheiro, é algo que pertence a Deus. Percebe-se uma mística que se desenvolve a partir de um processo constante de ressignificação. A perspectiva simbólica compõe a análise compreensiva desse objeto chamado dinheiro que, no espaço de culto neopentecostal, ganha importância e expressividade na fé dos que buscam vitória, conquista, prosperidade. PALAVRAS-CHAVES : Espiritualidade; Dinheiro; Neopentecostalismo; Vinculo social; Dádiva.This Article is centered, in its reflection, SPIRITUALITY CENTRALIZED IN MONEY. The above-mentioned object money is an instrument in god’s hands, present in Neo-pentecostal churches daily cult. And in such a perspective, it – money – coumponds things arsenal, offered at altar. It is a religious symbol fitting to sew GOD – CHURCH – FAITHFUL vertical rapport . But it is not selected as any object at all in order to take part, as a kind of mediation, in this rapport. Money is not a curse, but, sanctified, when immolated to be offered and to multiply the work of God. Some would tend to say that, the entry into the money into the space of the sacred would be to profane God, to destroy him. Can this be so? The tithe is money. It is something that belongs to God. One perceives a certain Mystic, developed fron a resignification constant process. Symbolical perspective compounds this object, called, nominated money, comprehensive analysis, money that, in neo-pentecostal cult space, increases in inportance and expressiveness in faith regarding to those ones who look for victony, conquest, prosperity. KEYWORDS: Spirituality; Money; Social Bond; Gift; Neopentecostalism. (shrink)

The influx of religious activities and religious discourse on the Internet has made it pertinent to examine the fundamental roles of language in the expression, presentation, understanding, and advancement of any set of religious beliefs and practices. One main aspect of online religious activities that continues to arrest the attention of scholars is the uniqueness of language used by religious practitioners. For instance, new linguistic strategies and devices have emerged as a result of bending language to suit trends on a (...) new medium. The emergence of the Information Communication Technology in the twenty-first century has also resulted in the manifestation of computer-mediated communication, with its attendant pervasive new forms of language and practices. Nigerian Pentecostal churches have used the Internet, especially the social media such as Facebook and Twitter, in propagating their doctrines. This study identifies emerging lexical trends in the way six Nigerian Pentecostal churches use language in extending their practices on the new media and submits that such innovations are leading up to the birth of a new cyber-variety of Nigerian English. (shrink)

Purpose: This paper contends that even though the doctrine of eschatology is one of the core teachings of the Christian doctrine, the reality is that it has not always received due attention in the postmodern church. The relegation of this important doctrine to the background of church activity has therefore meant that eschatology has almost been forgotten in church circles. This research sought to establish the interaction of the church with eschatological teachings, beliefs and practices as (...) understood by the pastors, elders/deacons, leaders, and members of Christ Is The Answer Ministries (CITAM). Methodology: The study used mixed methods research design. The target population was the pastors, elders/deacons, leaders, and members of CITAM in two selected assemblies in Nairobi. The assemblies were: CITAM Parklands and CITAM Valley Road. Data was collected from a sample of 68 respondents using stratified sampling technique by use of a questionnaire. The data was then analysed by use of descriptive statistical analysis. Data collected from open-ended sections of the questionnaire were discussed and presented in narrative form. Findings: It was found that the church has done some work as regards to teaching and discussing eschatology. However, the paper also finds that what the church has done to popularize eschatology amongst its members is insufficient and inefficient. More needs to be done in popularizing eschatological themes in church circles. Recommendations: It was recommended that the church should be intentional and committed to doing more in promoting interactions with the doctrine of eschatology. It was also recommended that further studies on the methodologies and ways of systematically inducting eschatology into the everyday church activities and teachings be undertaken. (shrink)

In Indonesia, violence in the name of religion has occurred many times since the reformation began. The trigger is religious fundamentalism and radicalism that increases and affects intolerant actions, inter-religious conflicts and even terrorism. The Indonesian government has initiated religious moderation through the Ministry of Religion to minimise the negative impacts of excessive religious fanaticism. Christians, who are often victims of many acts of violence, should evaluate the religious practices that have been carried out so far. The mission of Christian (...) evangelism has been a scourge that triggered anti-Christian sentiments, thus giving rise to the stigma of Christianisation. One of the most energetic Christian groups with an evangelistic mission is the Pentecostal group. This article aims to propose constructing the Pentecostal mission, which is rooted in the religious life of the early church as a mission model, through the discourse of their hospitality. The thesis is that hospitality, especially embodied by the early church, expresses a moderate religious way. Therefore, this mission is very suitable to be implemented by Pentecostal groups in Indonesia, which takes a theological locus on the Pentecost narratives in Acts 2.Contribution: This article addresses early church hospitality as a discourse of Pentecostal mission, especially in Indonesia. This article considers that hospitality can be a model for doing church missions in the frame of religious moderation in Indonesia. (shrink)

O artigo apresenta apontamentos sobre “marketing de guerra santa ” , o planejamento estratégico de gerenciamento de mercado religioso aplicado por algumas das igrejas cristãs da contemporaneidade. Vale-se de reflexões a partir de observação participante e de consulta a bibliografia especializada. Apontam-se algumas das formas com as quais essas igrejas se midiatizam e se inserem num contexto de espetacularização e mercadorização próprios da sociedade do tempo presente e imediato. O mercado religioso no qual se inserem as agências que praticam este (...) tipo de marketing passa por contextos de adequação ao capital simbólico e ao arcabouço cultural dos fiéis, sendo possível identificar o investimento ideológico e econômico na fabricação e veiculação de suas estratégias, discursos e mercadorias. O objetivo é o de perceber algumas das maneiras com as quais firmas religiosas (tomando como maior exemplo as igrejas neopentecostais) veiculam as mercadorias que produzem ou se apropriam, e os discursos que reverberam, relacionando-os a uma cultura de massa e a uma sociedade espetacular; fomentando a discussão sobre como tais igrejas e outros segmentos religiosos aplicam o marketing de guerra santa para melhor posicionarem sua marca no mercado e conquistarem mais fiéis. Palavras-chave : Marketing de guerra santa. Neopentecostalismo. Mídia. Mercado. Espetáculo da fé.This article presents some notes on Jesus´ marketing, strategic planning of management of religious market applied by some of contemporary Christian churches. For this purpose, the reflections from participant observation and literature on the subject are validated. Some of the ways these churches mediate themselves and are part of a context of spectacle and commoditization are also pointed out. The religious market has adequate to the symbolic capital and to the cultural framework of the participants of the churches. Because of that it is possible to identify the ideological and economic investment in the manufacturing and delivery of their strategies, discourses and products. This article aims to highlight some of the ways in which neo-Pentecostal churches convey the goods they produce and the speeches that reflect them, relating them to a mass culture and a society of the spectacle. Finally, the article wants to encourage the debate on the ways these churches apply the marketing of Jesus in order to co-opt their members and flatten their units Keywords : Holy War’s marketing. Neopentecostalism. Media. Market. Show of faith. (shrink)

Procuramos mostrar neste breve artigo que o processo de secularização estudado por Max Weber, levou a religião a adaptar-se num ambiente de livre-escolha, conduzindo os sujeitos a uma escolha na qual o indivíduo, diante de inúmeras possibilidades e necessidades, é capaz de optar por aquela que melhor lhe servir. Apesar de a secularização ter perdido sua hegemonia, ela continua a suscitar calorosas discussões e inúmeros debates entre os pesquisadores do fenômeno religioso, particularmente sobre o pluralismo, as mudanças dos papéis sociais (...) das organizações religiosas, a competição entre agências produtoras de sentido, as novas possibilidades de escolhas. Diante desse quadro, procuramos mostrar que o movimento neopentecostal oferece ao indivíduo inúmeras opções de bens religiosos, provocando com isso o trânsito religioso . Esse trânsito tem feito com que os líderes das igrejas neopentecostais, na tentativa de atrair novos adeptos, produzam com maior intensidade “novos” bens religiosos, assim como busquem fidelizar esses novos membros à sua igreja. Como resultado, percebemos dentro do campo religioso brasileiro uma intensa movimentação de fiéis, bens e igrejas produzindo e consumindo religião para o seu próprio deleite e consumo. Palavras-chave: Neopentecostalismo; Secularização; Trânsito Religioso.The purpose of this paper is to show that the process of secularization studied by Max Weber, led religion to adapt itself in an environment of free choice, leading subjects to a personal choice, where the individual, confronted by innumerous possibilities and necessities, can opt for the one that bests suits him. Although secularization has lost its hegemony, it keeps on inspiring discussions and debates among researchers of religious phenomena, particularly on pluralism, the changes on social roles of religious organizations, the competition among agencies producing meaning, the new possibilities of choices.Given the situation, we demonstrate that the neo-pentecostal offers the individual, various options of religious goods, generating what can be called “religious transit”. This flow of people has caused the leaders of the neo-Pentecostal churches, in search of new followers, to produce with greater intensity “new” religious goods in order to attract more people and make them faithful to their churches. As a result of that, we can perceive in the brazilian religious field an intense flow of believers, religious symbols and churches producing and consuming religion for their own pleasure and consumption. Key words : Pentecostalism; Secularisation; Religious Traffic. (shrink)

The provision of social services by Pentecostal/charismatic churches in Ghana is discussed in this article. Focusing on four selected Pentecostal/charismatic churches in Ghana, it is argued that Pentecostal/charismatic churches are not only concerned with the proclamation of the gospel of Jesus Christ but are also actively engaged in the provision of social and welfare services aimed at transforming the lives of their constituents. This development, in the author’s view, points to a paradigm shift from the well-known otherworldly (...) nature of the Pentecostal/charismatic movements and projects a rather new movement whose growing social sensitivity has implications for national development. (shrink)

The present article aims to explore the complex relation between global and European Pentecostalism and politics. The self-evident scarcity of studies on this particular topic, despite the global prominence and the dynamic growth of Pentecostalism, and the tendency to collapse strikingly opposing tendencies under a generic terminology call for a serious examination of the approaches Pentecostalism adopts in relation to political involvement. Throughout the three main sections of this paper, political, historical, cultural and theological concepts will be employed in order (...) to: firstly, provide a qualitative and quantitative overview of global Pentecostalism; secondly, explore worldwide different political preferences of Pentecostal churches and denominations that range from apolitism, to full-fledged political involvement, or to the preference for an alternative polis; thirdly, to analyse European Pentecostalism and the particularities of its relation with politics. (shrink)

Theologians are split into two groups: those who embrace prosperity theology and those who oppose it; both sides on scriptural grounds. Those criticising it embrace cessationism in its diversity, while its supporters are mainly found among Pentecostals and Charismatics, who are continuationists. Continuationists believe and teach that all gifts of the Spirit are still available to the church today, therefore should be practised by the church just as they were operative during the apostolic era. Therefore, it is clear (...) that prosperity preachers are continuationists. They believe and practice healing and miracle gifts today. A review of the literature, biblical texts, historical teachings, and Pentecostal and Neo-Pentecostal (also referred to as charismatic and neo-charismatic) form the basis of this article. It addresses the positive features of prosperity teachers’ beliefs and methods as well as how they exploit the dreams, fears, and aspirations of people living in poverty. The theology of sharing, as articulated by Nicholas B.H. Bhengu, is proposed as a solution to creating parity between the rich and the poor.Contribution: This article seeks to balance opposing theological approaches with the prosperity gospel. It does this by introducing a theology of sharing as taught by Nicholas Bhengu based on the philosophy of Ubuntu, a way of life among African people. The challenge for theologians on both sides of the argument is finding a way to accommodate the other side’s contributions. (shrink)

The religious revival of the 'North', developed by Pentecostal missionaries of the 'South', in the context of the 'reverse mission', is a dynamic process and in significant expansion. From a localized ethnography - conducted between November 2011 and April 2012 - this article analyzes the work of evangelization and gender strategies developed by two emblematic and differentiated Brazilian neo-Pentecostal religious movements, in the metropolitan area of Barcelona : the evangelical and transnationalised Universal Church of the Kingdom of (...) God and the Catholic Charismatic Renewal group Raboni Ajaray. From a comparative anthropological study of the daily life of these two religious groups, it discusses how a "feminized" and "manly" character, respectively, define important boundaries between Catholics and evangelicals. The ethnographic data demonstrate how certain characteristics of immigrants can act as a source of social differentiation that fosters opportunities and specific doctrinal strategies for men and women, in a context of diaspora. (shrink)

Leadership praxis, development and succession can become a bloody battlefield in Africa, mainly because of economic, cultural, theological and political factors. Just like some secular leaders who fail to serve their mandate paradoxically fight for further conquest and retention of power at all costs, certain spiritual leaders miscarry Christian leadership, struggle to deliver their missionary service and tragically battle to stay in power, instead of passing the baton. Church leadership ought to be successional, transformational and intergenerational enough to disciple (...) and develop leaders to sustain and promote other-centred missio Dei and missio Ecclesiae. Yet, the majority of Pentecostal church founders and leaders are neo-patrimonial, authoritarian and serving themselves at the expense of God’s mission. That way, they deface the missionary identity of the Church. Engaging with available literature and observing multifarious leadership trends in Africa, this article unravels problematic Christian leadership development and succession in view of Jesus Christ’s servant leadership model. It disconnects self-centred incumbents and connects the few who are Christ-like with tomorrow’s leaders. Contribution: This article advances Christian leadership development and succession in view of Jesus Christ’s intergenerational servant leadership model. (shrink)

Emerged as a movement within the evangelical wing of Protestantism in the 20th century, Pentecostal Christianity is a mystical religious movement that seeks holiness in a purely individual experience and emphasizes spiritual unity. This movement, assumed an important role in spreading Christianity to the world is claimed to be the second largest group after Roman Catholicism with its different discourse and organization structure. Its mystical aspect, especially affects churches in the northern hemisphere as well as the southern hemisphere and (...) the movement's activities are considered a harvest of new souls collected by the Holy Spirit. Therefore, this situation raises the question of what is the place of the movement within the Christian unity. For this reason, it is important to examine the participation of the movement in the issues of ecumenical unity since its emergence in the North of America.This article aims to reveal the relationship between Pentecostal Christianity and the global ecumenical movement and tends to provide a way of thinking about ecumenism encouraging Pentecostal participation in the ecumenical mission. Although Pentecostal movement defined as an ecumenical spirit has shown a negative attitude towards formal ecumenical processes in the early period, it has recently changed the way of approaching regional and international ecumenical negotiations. The aim of bilateral dialogues between Pentecostals and other historical churches seems to be on developing mutual respect and understanding rather than structural unity. The next will show whether these visible associations for now will become a realistic dialogue goal that includes structural unity in the future, or to form a spiritually invisible unity that moves freely in spirit without the need for a structural unity. (shrink)

Based on a case study this article analyzes the (re)building of (neo) Pentecostal religious symbols and a (neo)Pentecostal religious grammar in a context of violence. Therefore, we presented a brief background of the Church of God of the Last Days (Igreja Assembleia de Deus dos Últimos Dias – ADUD) and its charismatic leader, pastor Marcos Pereira, as well as his performance and relations in a territory of extreme violence, with the purpose to contextualize his trajectory. The pastor’s (...) narrative about himself – in terms of “testimony” – shows a symbolic grammar which represents the experiences between religion and violence. The argument is that the building of a religious grammar, although it seems to be always against the grammar of violence, keeps relations in a symbolic arena (sometimes arriving at praxis). Therefore, they are not distinct spheres, as the ambiguous trajectory of the pastor Marcos Pereira shows, but spheres whose borders are movable. (shrink)

Este artigo propõe analisar as relações entre o pentecostalismo e o protestantismo “histórico” nos últimos 100 anos. Desde o ano 2010 comemora-se o centenário da chegada do pentecostalismo no Brasil por meio das pregações do ítalo-americano Luis Francescon e dos suecos Daniel Berg e Gunner Vingren. Até os anos 1950, a Congregação Cristã no Brasil e a Assembléia de Deus, resultantes do trabalho dos três, eram os dois maiores exemplos de igrejas pentecostais consolidadas no Brasil. Uma nova explosão pentecostal (...) ocorrida nos anos 1950 voltou a desestabilizar as relações entre protestantes e pentecostais. As igrejas surgidas desde então faziam da cura divina, dos milagres e prodígios o centro de suas atividades. Mas, no decorrer do século passado houve um crescente acirramento da competição, conflitos, sincretismo e acomodação. Isso se tornou mais forte após os anos 1970, quando um pentecostalismo com maior capacidade competitiva passou a levar vantagem. Esses neopentecostais cresceram em números, porém, ao ampliar os seus respectivos universos simbólicos, incorporaram símbolos, crenças e se tornaram portadores de teologias e discursos, híbridos e sincréticos. Que futuro tais acertos e desacertos poderão trazer para o campo religioso do País? Palavras chaves : Pentecostalismo brasileiro; Protestantismo Histórico; Acomodação Cultural; Conflito Religioso.This article proposes an analysis between Pentecostalism and “historical” Protestantism in the last century. Since 2010 there have been celebrations of the 100 th anniversary of the establishment of Pentecostalism in Brazil, featuring renowned preachers such as the Italian-American Luis Francescon and Swedish Daniel Berg and Gunnar Vingren. Until the 1950s, the Christian Congregation in Brazil and Assembly of God, which resulted from the work of these three preachers, were the two major Pentecostal churches in Brazil. A new Pentecostal outbreak in the 1950s shook up the relations between Protestants and Pentecostal once again. Until then, Pentecostal churches centered their activities on divine healing and miracles. But in the last century, there was a process of intensification of the competition, conflicts, syncretism and complacency within the religious scenario, which accelerated after the 1970s, when a more competitive Pentecostalism started to advance. These neo-Pentecostals grew in numbers, and while expanding their symbolic universes, they incorporated symbols and beliefs, becoming the bearers of a hybrid and syncretic theology and rhetoric. What future can these successes and failures bring to Brazil’s religious field? Key words : Brazilian Pentecostalism; Historical Protestantism; Cultural Complacency; Religious Conflict. (shrink)

This book not only articulates a tradition-specific Pentecostal rationality of Biblical Pragmatism, but also provides the first intellectual history of a major British classical Pentecostal denomination. Pentecostal theologians increasingly acknowledge that their theological methodology should be informed by a Pentecostal rationality, epistemology and theological hermeneutics. Simo Frestadius offers such a Pentecostal rationality from a Foursquare perspective. Frestadius first analyses and evaluates some of the main contemporary Pentecostal rationalities and epistemologies to date, with a particular (...) emphasis on the works of Amos Yong and James K.A. Smith and L. William Oliverio Jr., before proposing that Alasdair MacIntyre's tradition-focused and historically-minded narrative approach is conducive in providing a more tradition-constituted Pentecostal rationality. Utilising the methodological insights of MacIntyre, the book then provides a philosophically informed historical narrative of a major British Pentecostal tradition, namely, the Elim Foursquare Gospel Alliance, by exploring its underlying context and roots as a classical Pentecostal movement, its emergence as a religious tradition, and its two major 'epistemological crises'. Based on this historical narration and analysis, it is argued that Elim's tacit Pentecostal rationality is best defined as Pentecostal Biblical Pragmatism in a Foursquare Gospel framework. This form of rationality is then developed vis-à-vis Elim's Pentecostal concept of truth, biblical hermeneutics, and pragmatic epistemic justification in dialogue with William P. Alston. In doing the above, the book not only articulates a tradition-specific Pentecostal rationality of Biblical Pragmatism but also provides the first intellectual history of a major British classical Pentecostal denomination. (shrink)

Logoi : the history and definition of art and aesthetics -- The broader context -- An ontological foundation -- Doxa : the nature of art -- Inspired by the spirit -- Universal beauty -- Aesthetics of hope -- Praxis : the purpose of art -- Art and creation as play -- Serious art qo -- Church art.

Branding is a strategy designed by companies to help patrons or consumers quickly identify their products or organisations and give them a reason to choose their products or organisations over other competitors. In the Old Testament, God identified the Israelites as a unique brand. In the New Testament, Jesus Christ branded the church with the power of the Holy Spirit, miracles, signs and wonders. Reading the Acts of the Apostles, the church developed a brand of being Spirit-filled, communal-living (...) and mission-minded. It was out of this that early believers in Antioch were called ‘Christians’. The name ‘Christian’ therefore became a brand name for believers and followers of Jesus Christ. In view of this, one would expect that the concept of branding would be a major tool for modern-day churches. Although there are several publications on branding from the perspective of marketing and management, there is no such academic research on missional branding, hence this research. This article contributes to the interdisciplinary discourse on branding, with specific reference to the missional branding of the Church of Pentecost. (shrink)