Psychologists and neuroscientists have recently been unearthing the unconscious processes that give rise to moral intuitions and emotions. According to skeptics like Joshua Greene, what has been found casts doubt on many of our moral beliefs. However, a new approach in moral psychology develops a learning-theoretic framework that has been successfully applied in a number of other domains. This framework suggests that model-based learning shapes intuitions and emotions. Model-based learning explains how moral thought and feeling are attuned to local material (...) and social conditions. Philosophers can draw on these explanations, in some cases, in order to vindicate episodes of moral change. Explanations can support justifications by showing that they are not mere rationalizations. In addition, philosophical justifications are a fertile source for empirical hypotheses about the rational learning mechanisms that shape moral intuitions and emotions. (shrink)

The concept of cuteness, which can evoke positive emotions in people, is an essential aspect to consider in artificial intelligence design. This study aimed to investigate whether the use of baby schema designed avatars in computer-mediated communication elicits higher positive attitudes than neutral avatars and whether the ethnicity of the cute avatars influences individuals' perceived level of cuteness. 485 participants from Israel and Japan viewed six avatar images, including three baby schema avatars of different visual characteristics and ethnicities (Caucasian, Asian, (...) and Black) and three neutral avatars. Participants rated their attitudes on each avatar, and the results revealed that the baby schema designed avatars were rated cuter, more likable, approachable, and pleasant than the neutral mature avatars. Cultural differences were also evident, as the Caucasian baby schema avatar was rated cuter among Japanese participants, while the Asian and Black baby schema avatars were rated cuter among Israeli respondents. The study findings suggest that cute avatar design can serve as a powerful tool for promoting positive interactions in computer-mediated communication, especially in cultures that highly value cuteness, such as Japan. However, the subjective nature of cuteness is evident as attitudes toward cuteness varied significantly across cultures and individuals. This research highlights the significance of cultural diversity and emphasizes the importance of considering cuteness as a crucial aspect of artificial intelligence design, particularly when creating avatars intended to elicit positive emotions from users. Therefore, designers should be mindful of potential cultural and individual differences in the perception of cuteness while developing avatars for various applications. (shrink)

When do people say that they are moved, and does this experience constitute a unique emotion? We review theory and empirical research on being moved across psychology and philosophy. We examine feeling labels, elicitors, valence, bodily sensations, and motivations. We find that the English lexeme being moved typically (but not always) refers to a distinct and potent emotion that results in social bonding; often includes tears, piloerection, chills, or a warm feeling in the chest; and is often described as pleasurable, (...) though sometimes as a mixed emotion. While we conclude that it is a distinct emotion, we also recommend studying it in a more comprehensive emotion framework, instead of using the ambiguous vernacular term being moved as a scientific term. (shrink)

People often appear to conflate anger and disgust, seemingly using expressions of both emotions interchangeably in response to moral violations. Yet, anger and moral disgust differ in their antecedents and consequences. These empirical observations are associated with two broad theoretical perspectives: one describes expressions of moral disgust as metaphors for anger, whereas the other describes moral disgust as functionally distinct from anger. Both accounts have received empirical support from separate and seemingly inconsistent literatures. The present study seeks to resolve this (...) inconsistency by focusing on the different ways moral emotions have been measured. We formalise three theoretical models of moral emotions: one in which expressions of disgust are purely associated with anger (but not physiological disgust), one in which disgust and anger are fully separated and have distinct functions, and an integrative model that accommodates both metaphorical use in language and distinctive function. We test these models on responses to moral violations (four studies; N = 1608). Our results suggest that moral disgust has distinct functions, but that expressions of moral disgust are sometimes used to convey moralistic anger. These findings have implications for the theoretical status and measurement of moral emotions. (shrink)

A configuration of infantile attributes including a large head, large eyes, with a small nose and mouth low on the head comprise the visual baby schema or Kindchenschema that English speakers call “cute.” In contrast to the stimulus gestalt that evokes it, the evoked emotional response to cuteness has been little studied, perhaps because the emotion has no specific name in English, Norwegian, or German. We hypothesize that cuteness typically evokes kama muta, a social-relational emotion that in other contexts is (...) often labeled in English as being moved or touched, heartwarming, nostalgia, patriotic feeling, being touched by the Spirit, the feels, etcetera. What evokes kama muta is sudden intensification of a communal sharing relationship, either communal sharing between the person and another, or communal sharing between observed others. In accord with kama muta theory, we hypothesize that a kama muta response to cuteness results from a sudden feeling of communal sharing with the cute target. In colloquial terms, the perceiver adores the cute kittens and their heart goes out to them. When a person perceives cute targets interacting affectionately - that is, intensifying communal sharing between them - this should strengthen a kama muta response. We experimentally investigated these predictions in two studies (N = 356). Study 1 revealed that videos of cute targets evoked significantly more kama muta than videos of targets that were not particularly cute. Study 2, pre-registered, found that, as hypothesized, when cute targets interacted affectionately they evoked more kama muta and were humanized more than when they were not interacting. We measured the level of kama muta by self-reports of sensations and signs and of feelings labelled heartwarming, being moved, and being touched. Participants' ratings of kama muta were positively correlated with reported cuteness. In addition, as in our previous research on kama muta elicited by other types of stimuli, trait empathic concern predicted kama muta responses and perceived cuteness. The studies thus provide first evidence that cute stimuli evoke the heartwarming emotion of kama muta. (shrink)

The issues of climate change and environmental degradation elicit diverse responses. This paper explores how an understanding of human moral psychology might be used to motivate conservation efforts. Moral concerns for the environment can relate to issues of harm or impurity . Aversions to harm are linked to concern for current or future generations, non-human animals, and anthropomorphized aspects of the environment. Concerns for purity are linked to viewing the environment as imbued with sacred value and therefore worthy of being (...) protected at all costs. While both harm-based and purity-based framings of environmental issues can sometimes backfire, we argue that making these moral concerns salient can nevertheless bring about moral responses to environmental issues. In sum, scientists' emerging knowledge about the moral mind can be used to facilitate the sustainable conservation of the planet. (shrink)

Can business humanize its stakeholders? And if so, how does this relate to moral consideration for stakeholders? In this paper we compare two business orientations that are relevant for current business theory and practice: a stakeholder orientation and a profit orientation. We empirically investigate the causal relationships between business orientation, humanization, and moral consideration. We report the results of six experiments, making use of different operationalizations of a stakeholder and profit orientation, different stakeholders, and different participant samples. Our findings support (...) the prediction that individual stakeholders observing a stakeholder-oriented firm see the firm’s other stakeholders as more human than individual stakeholders observing a profit-oriented firm. This humanization, in turn, increases individual stakeholders’ moral consideration for the firm’s other stakeholders. Our findings underscore the importance of humanization for stakeholders’ moral consideration for each other. This paper contributes to a deeper understanding of the firm as a moral community of stakeholders. Specifically, we move away from a focus on managers, and how they can make business more moral. Instead we direct attention to stakeholders, and how business can make these stakeholders more moral. (shrink)

Research interest in cuteness perception and its effects on subsequent behavior and physiological responses has recently been increasing. The purpose of the present study was to produce a dataset of Japanese infant faces that are free of portrait rights and can be used for cuteness research. A total of 80 original facial images of 6-month-old infants were collected from their parents. The cuteness level of each picture was rated on a 7-point scale by 200 Japanese people. Prototypical high- and low-cuteness (...) faces were created by averaging the top 10 and bottom 10 faces according to the mean cuteness ratings. Then, 50 composite faces were made by mixing two faces randomly chosen from the 60 unused middle-cuteness faces. The normative cuteness ratings of these composite faces were obtained from 229 Japanese men and women in their 20s–60s. The shape of each composite face was transformed to be cuter or less cute along a continuum between the high- and low-cuteness prototypical faces. A two-alternative forced-choice task confirmed that cuteness discrimination was better than the chance level for all 50 face pairs. Moreover, the results showed that young men had poorer sensitivity to cuteness differences in infant faces than older men and women of any age. This Japanese Cute Infant Face dataset, including composite face images and normative rating scores, is publicly available online. (shrink)

This paper shows the close relationship between morality and emotions, as emotions were defined and understood by classical Greek and Roman philosophers. Particular attention is paid to the nature of anger, and also to the distinction between full-fledged emotions, which depend on rational judgments and which, accordingly, only human beings are capable of experiencing, and what the Stoics called “pre-emotions,” which were common to human beings and other animals.

Recent behavioral experiments, along with imaging experiments and neuropsychological studies appear to support the hypothesis that emotions play a causal or constitutive role in moral judgment. Those who resist this hypothesis tend to suggest that affective mechanisms are better suited to play a modulatory role in moral cognition. But I argue that claims about the role of emotion in moral cognition frame the debate in ways that divert attention away from other plausible hypotheses. I suggest that the available data may (...) be more plausibly explained by appeal to predictive and evaluative mechanisms, which are neither wholly affective nor straightforwardly cognitive. By recognizing this fact, we can begin to see why questions about the role of emotion in moral psychology are likely to be empirically misguided. (shrink)

Moral patients deserve moral consideration and concern – they have moral standing. What factors drive attributions of moral standing? Understanding these factors is important because it indicates how broadly individuals conceptualize the moral world, and suggests how they will treat various entities, both human and non-human. This understanding has recently been advanced by a series of studies conducted by both psychologists and philosophers, which have revealed three main drivers of moral standing: the capacity to suffer, intelligence or autonomy, and the (...) nature of an entity's disposition. These studies have also revealed causal links between moral standing and other variables of interest, namely, mental state attributions and moral behavior. In this review, I consider this recent research, aiming to clarify what the balance of evidence indicates about how moral standing is judged and about its links to mind perception and behavior. I conclude by suggesting open questions for future research on this exciting topic. (shrink)

This article considers the appeal of the cute body and its ambiguous relationship with the lovable. While cuteness is an aesthetic that is subjectively determined and expressed, it can also embellish a body with features that are standardized by systems of commodification. The cute body possesses a diminutive and vulnerable charm, but it is also an object that is augmented to solicit the subject’s love and control. Hence, the aesthetic of cuteness may seem to disempower the object, but it is (...) likewise, an acute seduction that bears witness to the craft or technē that captures the subject. Developing a framework for cuteness as a stylistic device or technology embedded in the subject-object relationship, the article argues that the qualities and experience of the lovable constitute a condition of the affected subject, who must bear the paradox of embracing and effacing the object’s difference. (shrink)

Effective altruists call us to apply evidence-based reasoning to maximize the effectiveness of charitable giving. In particular, effective altruists assess causes in terms of their scope, neglectedness, and tractability, and then recommend devoting resources to the cause that scores best on these criteria. So far, effective altruists concerned with animal suffering have seen these criteria as supporting interventions that improve the lives of layer hens, and they now seem to think that these criteria support directing efforts toward broilers. In this (...) paper, however, we argue that the effective altruist framework commits animal advocates to focus at least much attention--if not more--on fish. (shrink)

This research seeks to expand on the current literature surrounding scientific and aesthetic concepts of cuteness through a biosemiotic lens. By first re-evaluating Konrad Lorenz’s Kindchenschema, and identifying the importance of schematic vs featural perception, we identify the presence of a series of perceptual errors that underlie existing research on cuteness. There is, then, a need to better understand the cognitive structure underlying one’s perception of cuteness. We go on to employ the methodological framework of Modeling Systems Theory to identify (...) and establish the forms that underlie both the encoding and decoding of cute phenomena. In redefining cuteness as a cohesive code, and establishing Kindchenschema as a schematic metaform, we set the foundation for the incorporation of biological and cultural theories of cuteness. This research offers an initial methodological framework for the examination of cute artifacts, that can be utilized in the fields of normative aesthetics, marketing, and design. (shrink)

The recent introduction of the concepts of tenderness, vulnerability, and parental care in the field of moral emotions has brought us closer to an understanding of the underlying mechanisms, but has not yet resulted in a systematic evolutionary and proximate analysis. Applying such an analysis, the present article proposes a hypothetical care mechanism that produces different motivational states or moral emotions in response to individuals perceived as vulnerable. The mechanism consists of a care system automatically triggered by vulnerability cues, a (...) system for defense and aggression, and a process of causally attributing changes in the vulnerable object’s well-being. The mechanism may also be useful in explaining moral responses in domains other than harm prevention. (shrink)