36 found
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  1.  8
    Implicit Social Cognition: Attitudes, Self-Esteem, and Stereotypes.Anthony G. Greenwald & Mahzarin R. Banaji - 1995 - Psychological Review 102 (1):4-27.
  2.  49
    Replicable Unconscious Semantic Priming.Sean Draine & Anthony G. Greenwald - 1998 - Journal Of Experimental Psychology-General 127 (3):286-303.
  3.  38
    Activation by Marginally Perceptible ("Subliminal") Stimuli: Dissociation of Unconscious From Conscious Cognition.Anthony G. Greenwald, M. R. Klinger & E. S. Schuh - 1995 - Journal of Experimental Psychology 124 (1):22-42.
  4.  33
    Parts Outweigh the Whole (Word) in Unconscious Analysis of Meaning.R. L. Abrams & Anthony G. Greenwald - 2000 - Psychological Science 11 (2):118-124.
  5.  5
    A Unified Theory of Implicit Attitudes, Stereotypes, Self-Esteem, and Self-Concept.Anthony G. Greenwald, Mahzarin R. Banaji, Laurie A. Rudman, Shelly D. Farnham, Brian A. Nosek & Deborah S. Mellott - 2002 - Psychological Review 109 (1):3-25.
  6. Under What Conditions Does Theory Obstruct Research Progress?Anthony G. Greenwald, Anthony R. Pratkanis, Michael R. Leippe & Michael H. Baumgardner - 1986 - Psychological Review 93 (2):216-229.
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  7.  32
    New Look 3: Unconscious Cognition Reclaimed.Anthony G. Greenwald - 1992 - American Psychologist 47:766-79.
  8. Activation by Marginally Perceptible Stimuli: Dissociation of Unconscious From Conscious Cognition.Anthony G. Greenwald, Mark R. Klinger & Eric S. Schuh - 1995 - Journal of Experimental Psychology: General 124 (1):22-42.
  9.  4
    A Double Stimulation Test of Ideomotor Theory with Implications for Selective Attention.Anthony G. Greenwald - 1970 - Journal of Experimental Psychology 84 (3):392.
  10.  41
    Using the Implicit Association Test to Investigate Attitude-Behaviour Consistency for Stigmatised Behaviour.Jane E. Swanson, E. Swanson & Anthony G. Greenwald - 2001 - Cognition and Emotion 15 (2):207-230.
  11.  2
    On Doing Two Things at Once: II. Elimination of the Psychological Refractory Period Effect.Anthony G. Greenwald & Harvey G. Shulman - 1973 - Journal of Experimental Psychology 101 (1):70.
  12.  14
    Unconscious Processing of Dichoptically Masked Words.Anthony G. Greenwald, M. R. Klinger & T. J. Liu - 1989 - Memory and Cognition 17:35-47.
  13.  56
    Double Blind Tests of Subliminal Self-Help Audiotapes.Anthony G. Greenwald, E. Spangenberg, A. R. Pratkanis & J. Eskenazi - 1991 - Psychological Science.
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  14.  1
    Sensory Feedback Mechanisms in Performance Control: With Special Reference to the Ideo-Motor Mechanism.Anthony G. Greenwald - 1970 - Psychological Review 77 (2):73-99.
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  15. Predictive Validity of the Implicit Association Test in Studies of Brands, Consumer Attitudes, and Behavior.D. Maison, Anthony G. Greenwald & R. H. Bruin - 2004 - Journal of Consumer Psychology 14:405-415.
    Three studies investigated implicit brand attitudes and their relation to explicit attitudes, prod- uct usage, and product differentiation. Implicit attitudes were measured using the Implicit As- sociation Test (IAT; Greenwald, McGhee, & Schwartz, 1998). Study 1 showed expected differ- ences in implicit attitudes between users of two leading yogurt brands, also revealing significant correlations between IAT-measured implicit attitudes and explicit attitudes. In Study 2, users of two fast food restaurants (McDonald’s and Milk Bar) showed implicit attitudi- nal preference for their (...)
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  16.  6
    On Doing Two Things at Once: Time Sharing as a Function of Ideomotor Compatibility.Anthony G. Greenwald - 1972 - Journal of Experimental Psychology 94 (1):52.
  17.  7
    A Choice Reaction Time Test of Ideomotor Theory.Anthony G. Greenwald - 1970 - Journal of Experimental Psychology 86 (1):20.
  18.  2
    Why so Little Faith? A Reply to Blanton and Jaccard's Skeptical View of Testing Pure Multiplicative Theories.Anthony G. Greenwald, Laurie A. Rudman, Brian A. Nosek & Vivian Zayas - 2006 - Psychological Review 113 (1):170-180.
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  19.  1
    Twenty Years of Cognitive Dissonance: Case Study of the Evolution of a Theory.Anthony G. Greenwald & David L. Ronis - 1978 - Psychological Review 85 (1):53-57.
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  20.  96
    Do Subliminal Stimuli Enter the Mind Unnoticed? Tests with a New Method.Anthony G. Greenwald & Sean Draine - 1997 - In Jonathan D. Cohen & Jonathan W. Schooler (eds.), Scientific Approaches to Consciousness. Lawrence Erlbaum. pp. 83--108.
  21.  50
    Modeling Unconscious Gender Bias in Fame Judgments.Sean Draine, Anthony G. Greenwald & Mahzarin R. Banaji - 1995 - Consciousness and Cognition 5 (1-2):221-225.
    In the preceding article, Buchner and Wippich used a guessing-corrected, multinomial process-dissociation analysis to test whether a gender bias in fame judgments reported by Banaji and Greenwald was unconscious. In their two experiments, Buchner and Wippich found no evidence for unconscious mediation of this gender bias. Their conclusion can be questioned by noting that the gender difference in familiarity of previously seen names that Buchner and Wippich modeled was different from the gender difference in criterion for fame judgments reported by (...)
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  22. Recent Perspectives on Unconscious Processing: Still No Marketing Applications.A. R. Pratkanis & Anthony G. Greenwald - 1988 - Psychology and Marketing 5:337-53.
     
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  23.  13
    Evidence of Both Perceptual Filtering and Response Suppression for Rejected Messages in Selective Attention.Anthony G. Greenwald - 1972 - Journal of Experimental Psychology 94 (1):58.
  24.  11
    How Shall the Self Be Conceived? 1.Anthony R. Pratkanis & Anthony G. Greenwald - 1985 - Journal for the Theory of Social Behaviour 15 (3):311-329.
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  25. Validity of the Salience Asymmetry Interpretation of the Implicit Association Test: Comment on Rothermund and Wentura.Anthony G. Greenwald, Brian A. Nosek, Mahzarin R. Banaji & K. Christoph Klauer - 2005 - Journal of Experimental Psychology: General 134 (3):420-425.
  26.  1
    Distinguishing Unconscious From Conscious Cognition—Reasonable Assumptions and Replicable Findings: Reply to Merikle and Reingold and Dosher.Anthony G. Greenwald & Sean C. Draine - 1998 - Journal of Experimental Psychology: General 127 (3):320-324.
  27.  26
    There Is Nothing So Theoretical.Anthony G. Greenwald - unknown
    This article documents two facts that are provocative in juxtaposition. First: There is multidecade durability of theory controversies in psychology, demonstrated here in the subdisciplines of cognitive and social psychology. Second: There is a much greater frequency of Nobel science awards for contributions to method than for contributions to theory, shown here in an analysis of the last two decades of Nobel awards in physics, chemistry, and medicine. The available documentation of Nobel awards reveals two forms of method–theory synergy: (a) (...)
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  28. Correcting for Measurement Error in Detecting Unconscious Cognition: Comment on Draine and Greenwald.Karl Christoph Klauer, Anthony G. Greenwald & Sean C. Draine - 1998 - Journal of Experimental Psychology: General 127 (3):318-319.
  29.  2
    What Cognitive Representations Underlie Social Attitudes?Anthony G. Greenwald - 1990 - Bulletin of the Psychonomic Society 28 (3):254-260.
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  30.  4
    Selective Attention as a Function of Signal Rate.Anthony G. Greenwald - 1970 - Journal of Experimental Psychology 86 (1):48.
  31.  3
    Observational Learning: A Technique for Elucidating s-R Mediation Processes.Anthony G. Greenwald & Stuart M. Albert - 1968 - Journal of Experimental Psychology 76 (2p1):273.
  32.  1
    On the Use of "Theory" and the Usefulness of Theory.Anthony G. Greenwald & Anthony R. Pratkanis - 1988 - Psychological Review 95 (4):575-579.
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  33. A G McKoon, Gail, 500 Merikle, Philip M., 525 Andrade, Jackie, 562 Goshen-Gottstein, Yonatan, Mori, Monica, 91 117 Graf, Peter, 91 B P. [REVIEW]Anthony G. Greenwald, Bernard J. Baars, John R. Pani, Mahzarin R. Banaji, J. Passchier, William P. Banks, Elizabeth Ligon Bjork, A. E. Bonebakker, Timothy L. Hubbard & Roger Ratcliff - 1996 - Consciousness and Cognition 5:606.
  34. Unconscious Conditioning: Demonstration of Existence and Difference From Conscious Conditioning.Anthony G. Greenwald & Jan De Houwer - 2017 - Journal of Experimental Psychology: General 146 (12):1705-1721.
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  35. Why so Little Faith? A Reply to Blanton and Jaccard's Skeptical View of Testing Pure Multiplicative Theories: Postcript.Anthony G. Greenwald, Laurie A. Rudman, Brian A. Nosek & Vivian Zayas - 2006 - Psychological Review 113 (1):180-180.
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  36. Measurement Error in Subliminal Perception Experiments: Simulation Analyses of Two Regression Methods.K. Klauer & Anthony G. Greenwald - 2000 - Journal of Experimental Psychology 26:1506-1508.
     
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